360°Reach™ V3 Supports Career Coaches and HR Execs Manage Talent
Unique and Innovative Career Assessment Provides Actionable Insights from the Outside
New York, NY, October 10, 2006 --(PR.com)-- Reach Personal Branding announced today the launch of 360°Reach™ V3, a web-based 360-degree personal branding assessment that provides users with critical, candid feedback from respondents.
Although there are numerous assessments that support talent development and career growth, few provide valuable insights that relate to a person’s reputation. This new version of 360°Reach enables executives and professionals to obtain objective, candid and actionable feedback about their personal brands.
Most 360-degree assessments focus on appraisal; 360°Reach is focused exclusively on talent development. “360Reach is a powerful strategic entry point to the personal branding process. It’s a welcome and highly useful tool for my senior executive brand coaching,” said Deb Dib, America's Executive Power Coach.
“In the new world of work, what others think matters. We developed 360°Reach because we could not find an instrument that enabled executives to identify and validate their strengths and distinct personality traits,” said William Arruda, President of Reach. “With 360°Reach, users get valuable, eye-opening insights into external perceptions which are critical to leading their teams, managing their careers and achieving their goals,” He added.
360°Reach Personal Branding Assessment is different because it:
• is a true 360 – allowing users to obtain feedback from anyone with an email address (colleagues, networking contacts, business partners, etc.)
• is designed to support talent development not appraisal
• enables users to understand what makes them exceptional so they can maximize it in support of their organizations
• was designed by the global leader in personal branding
• can be purchased for one employee or for an entire enterprise
Reach allows organizations to refine the 360°Reach format and content to support their specific talent management initiatives. It has been used by hundreds of organizations, including; Microsoft, Starwood Hotels, Ogilvy and Mather, British Telecom, Warner Bros, Disney and IBM. Nearly 100,000 professionals and executives have used this one-of-a-kind assessment since it was launched in 2002.
The assessment allows individuals to poll as many people as they want in a 30-day period. French, Spanish and Chinese versions are due to be released in 2007. Reach certifies HR execs and career coaches to perform detailed analyses of the feedback as well. Learn more at: www.reachcc.com/360reach.
About Reach: Founded in 2001, Reach is the global leader in personal branding with certified personal branding strategists throughout the world. www.reachcc.com
For More information: www.reachcc.com/360reach; 1.212.208.4693
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Although there are numerous assessments that support talent development and career growth, few provide valuable insights that relate to a person’s reputation. This new version of 360°Reach enables executives and professionals to obtain objective, candid and actionable feedback about their personal brands.
Most 360-degree assessments focus on appraisal; 360°Reach is focused exclusively on talent development. “360Reach is a powerful strategic entry point to the personal branding process. It’s a welcome and highly useful tool for my senior executive brand coaching,” said Deb Dib, America's Executive Power Coach.
“In the new world of work, what others think matters. We developed 360°Reach because we could not find an instrument that enabled executives to identify and validate their strengths and distinct personality traits,” said William Arruda, President of Reach. “With 360°Reach, users get valuable, eye-opening insights into external perceptions which are critical to leading their teams, managing their careers and achieving their goals,” He added.
360°Reach Personal Branding Assessment is different because it:
• is a true 360 – allowing users to obtain feedback from anyone with an email address (colleagues, networking contacts, business partners, etc.)
• is designed to support talent development not appraisal
• enables users to understand what makes them exceptional so they can maximize it in support of their organizations
• was designed by the global leader in personal branding
• can be purchased for one employee or for an entire enterprise
Reach allows organizations to refine the 360°Reach format and content to support their specific talent management initiatives. It has been used by hundreds of organizations, including; Microsoft, Starwood Hotels, Ogilvy and Mather, British Telecom, Warner Bros, Disney and IBM. Nearly 100,000 professionals and executives have used this one-of-a-kind assessment since it was launched in 2002.
The assessment allows individuals to poll as many people as they want in a 30-day period. French, Spanish and Chinese versions are due to be released in 2007. Reach certifies HR execs and career coaches to perform detailed analyses of the feedback as well. Learn more at: www.reachcc.com/360reach.
About Reach: Founded in 2001, Reach is the global leader in personal branding with certified personal branding strategists throughout the world. www.reachcc.com
For More information: www.reachcc.com/360reach; 1.212.208.4693
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Reach Personal Branding
William Arruda
1.212.208.4693
www.reachcc.com
William Arruda
1.212.208.4693
www.reachcc.com
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