End the Year on a Green Note: Win New Eco-Friendly Eyewear, Airwear Lenses Offers Chance to Save Some Money and Get New Year Started Off Right
San Francisco, CA, December 14, 2009 --(PR.com)-- Holiday parties, gift shopping and spending time with family are at the top of most people’s to-do lists this month. Getting to the eye doctor and picking out new eyewear are not. However, with all the shopping and spending going on, Essilor, the leading manufacturer of optical lenses in the United States, is pleased to offer consumers a chance to win their newest, first-ever eco-friendly eyewear – Airwear® lenses, which are manufactured using environmentally-conscious practices, including 100 percent recycled water and 100 percent recyclable packaging.
From now until December 19, Essilor invites everyone to visit Lighter.Safer.Greener.com and submit creative ideas on how they are making the world a greener, more sustainable place. Each entry provides a chance to win Airwear eyewear for their entire family. The site also offers more information about Airwear’s new eco-friendly practices, tips from Green Mom Beth Aldrich about how to live healthy and help protect our planet.
About Airwear
Airwear lenses provide a unique combination of benefits for active lifestyles through superior comfort and performance, including lightness, durability, impact- and scratch-resistance, and improved cosmetic appearance, while providing 100 percent UV protection. The lenses are available for single vision and progressive prescriptions, and are compatible with the world’s most trusted vision brands such as Varilux®, Crizal®, Xperio®, DEFINITY® and Transitions®. For more information, visit www.Airwear.com.
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About Essilor USA
Essilor USA is the leading manufacturer of optical lenses in the United States and is the market leader in progressive, high-index and anti-reflective coated lenses. A pioneer in the development and production of ophthalmic lenses, Essilor employs more than 9,000 people throughout North America. Essilor manufactures optical lenses under the Varilux®, Crizal®, Airwear®, Xperio®, DEFINITY®, Thin&Lite®, Transitions® and other Essilor brand names. Essilor Laboratories of America (ELOA) is the largest, and most trusted, optical lab network in the U.S. and offers a wide choice of services and lens brands, including Essilor premium lenses, to eye care professionals across the nation. Essilor of America, Inc. (Essilor) is a subsidiary of Paris-based Essilor International, S.A., a publicly held company traded on the Euronext Paris stock exchange (Reuters: ESSI.PA).
Contact: Kristan Zeilan
Essilor of America
(214) 496-4463
kzeilan@essilorusa.com
Bridget Starkey
CURRENT
(415) 449-0133
bstarkey@currentlm.com
From now until December 19, Essilor invites everyone to visit Lighter.Safer.Greener.com and submit creative ideas on how they are making the world a greener, more sustainable place. Each entry provides a chance to win Airwear eyewear for their entire family. The site also offers more information about Airwear’s new eco-friendly practices, tips from Green Mom Beth Aldrich about how to live healthy and help protect our planet.
About Airwear
Airwear lenses provide a unique combination of benefits for active lifestyles through superior comfort and performance, including lightness, durability, impact- and scratch-resistance, and improved cosmetic appearance, while providing 100 percent UV protection. The lenses are available for single vision and progressive prescriptions, and are compatible with the world’s most trusted vision brands such as Varilux®, Crizal®, Xperio®, DEFINITY® and Transitions®. For more information, visit www.Airwear.com.
###
About Essilor USA
Essilor USA is the leading manufacturer of optical lenses in the United States and is the market leader in progressive, high-index and anti-reflective coated lenses. A pioneer in the development and production of ophthalmic lenses, Essilor employs more than 9,000 people throughout North America. Essilor manufactures optical lenses under the Varilux®, Crizal®, Airwear®, Xperio®, DEFINITY®, Thin&Lite®, Transitions® and other Essilor brand names. Essilor Laboratories of America (ELOA) is the largest, and most trusted, optical lab network in the U.S. and offers a wide choice of services and lens brands, including Essilor premium lenses, to eye care professionals across the nation. Essilor of America, Inc. (Essilor) is a subsidiary of Paris-based Essilor International, S.A., a publicly held company traded on the Euronext Paris stock exchange (Reuters: ESSI.PA).
Contact: Kristan Zeilan
Essilor of America
(214) 496-4463
kzeilan@essilorusa.com
Bridget Starkey
CURRENT
(415) 449-0133
bstarkey@currentlm.com
Contact
Current Lifestyle Marketing
Bridget Starkey
415-449-0133
www.currentlifestylemarketing.com
Bridget Starkey
415-449-0133
www.currentlifestylemarketing.com
Contact
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