Designer Kristin Pasternak Launches Website to Showcase New Fine Jewelry Line

New York, NY, December 16, 2009 --(PR.com)-- Kristin Pasternak announces the launch of her new website, which coincides with the debut of her fine jewelry line. The Kristin Pasternak Fine Jewelry collection includes meticulously hand-crafted designs in eighteen-karat gold, which feature sparkling diamonds and vibrantly hued gemstones. Drawing inspiration from architectural and decorative arts, jewelry of antiquity and her travels abroad, Kristin’s designs are created through a combination of ancient goldsmithing methods and modern jewelry techniques.

Kristin’s pieces, while referencing the past, are thoroughly contemporary. “My ultimate goal is to create pieces of jewelry that my clients love to wear – that make them feel comfortable and confident. I hope that these designs will one day be heirloom pieces that women pass down to their daughters and granddaughters. In that respect, I always strive to make my designs classic yet modern and of the finest quality and craftsmanship.”

The new website (www.kristinpasternak.com) allows customers to easily navigate through pages of earrings, rings, necklaces and bracelets. Kristin views the items in her collection as being an update of the “staple” pieces that should be in every woman’s jewelry box. “I think about what pieces I would want in my personal jewelry box – what pieces round out a collection. I want a signature pair of diamond studs, a pair of color gemstone earrings for a pop of color, a great pair of hoops, a statement cocktail ring, and versatile stacking rings for every day. I guess that overall perspective comes from my days in the buying world – that I always look at the overall assortment and that each piece complements the next. I think about functionality as well as aesthetics. And most of all, I want to design jewelry that people really love to wear and that they treasure enough to wear every day,” the designer says.

The elegance and simplicity of the site mirrors the classic and timeless beauty of Kristin’s collection. “I’ve always felt that one should make a statement with their jewelry, but it should never overpower the woman wearing it. The goal is to complement, not distract,” says Kristin of her pieces. Much like her jewelry, Kristin has created a site that makes a statement and that is a perfect complement to her collection. She has set a beautiful stage for her collection with a streamlined and understated design that allows the jewelry to be the focal point. From a functionality perspective, navigation and ease of use were of utmost importance. Clients can browse if they want or they can easily find a specific piece.

Kristin’s fine jewelry line can be found on her website and in select boutiques. For wholesale or press inquiries, please email info@kristinpasternak.com or call (646) 435-0047.

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Contact
Kristin Pasternak Fine Jewelry
Carrie Pasternak
646.435.0047
www.kristinpasternak.com
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