ABC11 Launches New, Improved Web Site

Raleigh, NC, December 19, 2009 --(PR.com)-- ABC11 Eyewitness News has released a fresh and efficient new look to its website at www.abc11.com. The new interface allows for a faster and more socially integrated user experience. A visitor can now easily share video, slideshows or a story with friends and family as well as post it to their favorite social media Web site. New features have been added to the top of every page such as breaking news alerts, the latest weather conditions and traffic links, plus direct links to Facebook, Twitter, their latest iPhone App and other mobile information sources.

New Media Content:
http://www.facebook.com/ABC11
http://twitter.com/ABC11_WTVD

Quotes:
“We are excited about the new look and functionality of our Web site,” said John Idler, president and general manager. “These changes allow for easier navigation and quick access to important information such as weather forecasts and breaking news events, creating a better overall news experience for our viewers.”

Details:
- The Web site changes were developed in-house by ABC11.

- The Web site serves as a supplement to the station’s television news, offering viewers a range of ways to receive information.

About ABC11 Eyewitness News:
ABC11 Eyewitness News provides 33 hours of local news every week, serving more than 1 million households in a 23-county area in North Carolina and Virginia. Eyewitness News also provides news, weather and sports information 24 hours a day on ABC11.com as well as serving two additional digital channels, ABC11 Eyewitness News Now on Time Warner cable channel 213, and Live Well HD on Time Warner 212. ABC11 WTVD is part of the Disney-ABC Television Group, which is home to all of The Walt Disney Company's worldwide entertainment and news television properties. For more information, go to www.abc11.com.

Jennifer Fair
MMI Public Relations
(919) 233-6600
jennifer@mmipublicrelations.com
http://twitter.com/MMIPR
www.mmipublicrelations.com

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