Capstone Launches New E-Commerce Website

Minneapolis, MN, January 09, 2010 --(PR.com)-- Capstone, the leading publisher of children’s books in the U.S. education market, announces the launch of its new website www.CapstonePub.com. The website integrates all titles from the publisher’s imprints (Capstone Press, Compass Point Books, Picture Window Books, and Stone Arch Books) and divisions (Capstone Digital and Red Brick Learning) into one site, and displays all product formats, including reinforced library binding, paperback, and digital.

Showcasing Capstone’s comprehensive learning solutions for preK-12, the site allows customers greater flexibility when browsing and searching for products. Customers can browse based on their needs (such as by emergent reader or struggling reader), or can search based on state correlations, program reading levels, reviews, awards, genres, and more. Additionally, customers can now more easily manage, export, and e-mail their booklists.

“Based on our customers’ needs and feedback, we’ve created a completely new website which provides an easier browsing and shopping experience for customers, and leverages our Capstone brand. We’re confident customers will love seeing the full breadth of our products and services in one spot and will appreciate the flexibility and resources the site offers,” said Tom Ahern, CEO of Capstone.

The new site offers easier navigation and location of single titles and sets by highlighting reviewed titles, award winners, new releases, and best sellers. With the new “look inside” feature powered by Google Preview, customers can preview books before selection. A wealth of new educator resources are also available on the site for free.

All customer account information from the previous individual e-commerce sites, including booklists, shopping carts, and library processing specifications, transferred over to the new Capstone site.

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