New Economy Offers Writers - Seasoned and Aspiring - the Chance to Swap “Starving” for “Well-Fed”
Ongoing corporate downsizing and chronic unemployment has created opportunities for both freelance writers and aspiring writers among the long-time jobless, to capitalize on lucrative "commercial" freelancing projects outsourced by companies large and small, and for hourly rates of $50 to $125 and more.
Atlanta, GA, January 14, 2010 --(PR.com)-- The downsizing of Corporate America – from small firms to Fortune 100 behemoths – continues. Unemployment swells. But one writer and author says that’s good news for freelance writers looking to move from starving to “well-fed.” And from perhaps $10 an article to $60-70 per hour or more.
According to Peter Bowerman, veteran “commercial” freelance writer and author of the newly revised title, The Well-Fed Writer (www.wellfedwriter.com), "In a downturn, often the first departments of a company to get pared down or eliminated altogether are marketing and communications. Not to mention that in tight economies, companies will often shed pricy ad agencies and marketing firms. Yet, the work still has to get done, and those companies will often hire smart, strategic, creative freelancers to help pick up the slack.”
In the last downturn, according to Bowerman, companies learned the benefits of the freelancer model – benefits even more attractive and compelling today.
Bowerman notes: “Many companies are asking themselves, ‘Why pay salaries and benefits (or an agency’s high overhead) when cost-effective freelancers – offering a range of talent and fresh ‘outsider’ perspectives – give us only what we need, and only when we need it.’ While the economy may take away full-time jobs, it often gives back freelance work to the entrepreneurially-minded.”
Indeed, as many have discovered, entrepreneurship is on the rise, as those long out of work and seeing the job market only get tighter realize they need to get creative to pay the bills. Launching their own business can be a better bet than waiting for “things to turn around.”
As Bowerman points out, “There are countless folks out there who’ve always dreamed of being writers, and here’s a bona fide path to not only a writing career but a profitable one.”
The Well-Fed Writer (www.wellfedwriter.com), newly released, is the updated compilation of Bowerman’s two original WFW titles: the 2000 award-winning Book-of-the-Month Club selection of the same name, and the 2005 triple-award-finalist companion volume, TWFW: Back For Seconds.
Bowerman bills the book as, “a detailed how-to guide to help writers start a lucrative commercial freelancing practice: writing for businesses and creative agencies, and for hourly rates of $50 to $125 or more.”
Drawing a contrast to magazine writing (i.e., what many think of as “freelance writing”), which, as an industry, has experienced its own dramatic bloodletting of late, Bowerman says, “Why spend 20-25+ hours slaving over an article that might pay a flat $300 and then fight for your money, when you could do a marketing brochure in a fraction of the time, bill all your hours at an average $60 to $80 an hour and get paid in 30 days?”
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Media: Contact author for interviews or review copies. Visit the author’s web site at www.wellfedwriter.com (“Attn: Media”) for cover art, author pix, sample chapter, testimonials, “news pegs,” sections for at-home Moms, 55+, and much more. The book retails for $19.95 and can be purchased through www.wellfedwriter.com, as well as in bookstores and on Amazon.com.
According to Peter Bowerman, veteran “commercial” freelance writer and author of the newly revised title, The Well-Fed Writer (www.wellfedwriter.com), "In a downturn, often the first departments of a company to get pared down or eliminated altogether are marketing and communications. Not to mention that in tight economies, companies will often shed pricy ad agencies and marketing firms. Yet, the work still has to get done, and those companies will often hire smart, strategic, creative freelancers to help pick up the slack.”
In the last downturn, according to Bowerman, companies learned the benefits of the freelancer model – benefits even more attractive and compelling today.
Bowerman notes: “Many companies are asking themselves, ‘Why pay salaries and benefits (or an agency’s high overhead) when cost-effective freelancers – offering a range of talent and fresh ‘outsider’ perspectives – give us only what we need, and only when we need it.’ While the economy may take away full-time jobs, it often gives back freelance work to the entrepreneurially-minded.”
Indeed, as many have discovered, entrepreneurship is on the rise, as those long out of work and seeing the job market only get tighter realize they need to get creative to pay the bills. Launching their own business can be a better bet than waiting for “things to turn around.”
As Bowerman points out, “There are countless folks out there who’ve always dreamed of being writers, and here’s a bona fide path to not only a writing career but a profitable one.”
The Well-Fed Writer (www.wellfedwriter.com), newly released, is the updated compilation of Bowerman’s two original WFW titles: the 2000 award-winning Book-of-the-Month Club selection of the same name, and the 2005 triple-award-finalist companion volume, TWFW: Back For Seconds.
Bowerman bills the book as, “a detailed how-to guide to help writers start a lucrative commercial freelancing practice: writing for businesses and creative agencies, and for hourly rates of $50 to $125 or more.”
Drawing a contrast to magazine writing (i.e., what many think of as “freelance writing”), which, as an industry, has experienced its own dramatic bloodletting of late, Bowerman says, “Why spend 20-25+ hours slaving over an article that might pay a flat $300 and then fight for your money, when you could do a marketing brochure in a fraction of the time, bill all your hours at an average $60 to $80 an hour and get paid in 30 days?”
###
Media: Contact author for interviews or review copies. Visit the author’s web site at www.wellfedwriter.com (“Attn: Media”) for cover art, author pix, sample chapter, testimonials, “news pegs,” sections for at-home Moms, 55+, and much more. The book retails for $19.95 and can be purchased through www.wellfedwriter.com, as well as in bookstores and on Amazon.com.
Contact
Fanove Publishing
Peter Bowerman
770-438-7200
http://www.wellfedwriter.com
Contact
Peter Bowerman
770-438-7200
http://www.wellfedwriter.com
Multimedia
The Well-Fed Writer
Full book cover of acclaimed how-to guide to starting lucrative freelance "commercial" writing business - freelancing for companies, and for hourly rates of $50 to $125 or more.
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