IFR Reports: Boxing Day Knocks Out Black Friday

With two major USA and Canada holidays completed, IFR found Canadian retailers were very competitive during Boxing Week compared to USA's Black Friday week, especially now that the Canadian dollar is teetering on par with the US dollar.

New York, NY, January 16, 2010 --(PR.com)-- With the USA Thanksgiving holiday (Black Friday) and the Canadian post-Christmas holiday (Boxing Day) completed, IFR analyzed exactly how competitive retailers were on both sides of the border for LCD/LED Televisions.

It’s a known fact that Canadians usually cross the border to shop in the USA, but with the Canadian dollar so close to par, retailers on the Canadian side are vying for the Canadian consumer’s dollar now more than ever.

In a full analysis of the two biggest holidays, IFR’s Print Ad service revealed competitive pricing highlights, and most of this activity was performed by regional retailers instead of the nationals.

With the Print Ad service from IFR, you have complete coverage of Independent retail advertising right up to the big National chains.

IFR’s Print Ad service not only allows you to view the pricing, but hyperlinks embedded within the reports also bring the data to life showing Ad images within your browser instantly linking you to the Print promotion.

In this analysis, IFR outlines the key competitive models and their “winning” retailer with the most competitive price for LCD/LED Televisions. To view the report, please go to main page at ifrmonitoring.com and click on the link for Boxing Day Knocks Out Black Friday.

IFR Monitoring helps retailers and manufacturers measure critical Shelf Share, Print Advertising and Internet share across the country and around the world. IFR Monitoring exists in over 60 countries, and is part of the GfK Group, the No. 4 market research company worldwide.

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