Bryan Schulman Creates a Truly Personalized Online Real Estate Website with a Custom IDX Solution Integration

Eugene, OR, January 20, 2010 --(PR.com)-- Brian Schulman with Coldwell Banker Select Professionals has opted to integrate a custom IDX solution into the search function of his real estate website, providing his clients with the most user-friendly, comprehensive and time efficient online real estate search possible. This innovative Internet Data Exchange (IDX) technology has the ability to extract raw listing data from the Keystone Multi-List MLS (Keystone), and formats the information to be viewed as though it is a seamlessly integrated and easily searchable part of Schulman's website. Home seekers in Lancaster, Pennsylvania and its surrounding areas will then have access to thousands of the most current and up-to-date property listings and details, providing them with the most well-rounded search on the web.

Unique and original search categories offer potential home buyers an abundant amount of resources, aiding to narrow their results, in efforts to find a property that corresponds with their every want, need and desire. The map search option, powered by Google Maps, enables the consumer to pinpoint their chosen property on an interactive satellite, terrain and/ or road map. They may then use this information to judge their relativity to nearby convenience locations, neighborhoods, school districts, main roads, landmarks and other cities, to determine if this is truly a location they could envision themselves living, and eventually referring to as “home”.

Access to an administrative login dashboard allows Schulman to control all aspects of his online real estate business, giving him the ability to edit his websites look, layout, design and search options available, generating a sense of personalization and unique branding throughout each page. He can view traffic reports, detailing which pages and listings on his site are most popular and are being viewed most frequently. Schulman is also given the opportunity to create custom XML codes and dynamic title tags, increasing his listings visibility, as well as their chances of being linked to major real estate search engines, such as: Real Estate for Sale Network, Zillow and RSS Feed, to name a few.

About Brian Schulman
Residing in Lancaster, Pennsylvania, Brian Schulman is a successful realtor and an active member of the Coldwell Banker Select Professionals team. He prides himself on being a hardworking, trustworthy and organized real estate professional, in a competitive and ever changing market, and will do whatever it takes to ensure that his clients are happy, treating with the utmost respect and find the home of their dreams.

About IDX, Inc.
Based in Eugene, Oregon, IDX Inc. is nationally known as a leading provider of real estate search applications. IDX, Inc. actively manages over $1 trillion worth of active listings data from over 340 Multiple Listings Services (MLS). IDX Broker is IDX, Inc.’s principle real estate software utility and myAgent IDX is its principle mobile application available for the iPhone. The easy to manage and customizable software helps real estate professionals display home listing data from their multiple listing service (MLS) on their individual and/or office websites. For more information on all the services provided by IDX, Inc. please visit www.idxbroker.com.

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