100 Years of Ermintrude - Raising Money for Breast Cancer Charity

100 Years of Ermintrude is an unusual and innovative audio story written and produced specifically for the Internet. For National Giving Week, all the proceeds from downloads are being donated to the breast cancer charity, Walk the Walk. The aim is to get to 10,000 downloads by the end of next week (29/10/06) and to raise £40,000.

London, United Kingdom, October 21, 2006 --(PR.com)-- 100 Years of Ermintrude is an inspiring story which encourages people to live their lives to the full. It is written specifically for the Internet generation and only takes 15 minutes to listen to over a coffee break.

From the start the authors, Tom Evans and Jaquetta Trueman, decided that downloads would generate money for good causes. This week  they are donating all net proceeds to Walk the Walk as part of National Giving Week.

Here's what Nina Barough of Walk the Walk said about it: "It's fantastic to hear how the story of Ermintrude was born. It never ceases to amaze me the many wonderful and inspirational ways that people find to raise funds for us, and I think in your case it was a happy accident that was just meant to be, so I hope that she and her family will have a long and happy fundraising life."

These are some of the reviews from people who have downloaded it:

"Ermintrude moved me to tears, made be laugh out loud and made me think so much of my own life - what an uplifting fantastic 10 minutes of pure 'think' time. I will read it often I'm sure, and my 18 year old daughter is already eager to see what made her mother so tearful, yet smilely."

"Beautifully crafted e book, both visually and emotively. I loved the way the story unfolded backwards."

"This is a wonderful story of how life unfolds... literally."

"Absolutely fabulous way of sharing a great story with music and vocals that really do touch the heart. Thanks for inspiring all who connect."

"Ermintrude is a moving and witty everyday story of a woman's life. The presentation, style and elegance of the story is outstanding. It is more than an ebook, using graphics, music and a narrator most imaginatively."

"Some years ago I read Jonathan Livingston Seagull and felt a better person by doing that. I also felt that the world was a better place because of others reading it too. Ermintrude has the same feel."

The authors are now looking for more charities to link to and they will donate up to 50% of the proceeds to any linking web site or email.

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Contact
Wake The Tiger
Tom Evans
44 1483 209560
www.onehundredyearsofermintrude.com
Skype address: evanst58
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