PURLsMadeEasy.com Allows Solo Professionals, Entrepreneurs, and Small Business Owners to Create Personalized URLs (PURLs) and Landing Pages

This press release features the launch of a direct-response marketing system that allows solo professionals, entrepreneurs, and small business owners to create personalized URLs and interactive web landing pages for each person on their contact lists.

Warwick, NY, January 22, 2010 --(PR.com)-- Daydreamer Enterprises, LLC launches PURLs Made Easy™ – a direct-response marketing system that allows users to create personalized URLs and interactive personalized landing pages – for each of their prospects and/or customers – featuring variable text, images, links, opt-in forms, surveys, video and sound.

A typical PURL looks like yourdomain.com/JaneSample or JaneSample.yourdomain.com. Users typically invite their prospects/customers to their respective personalized URLs via a VDP (variable data print) direct mail postcard or an email blast – using a third-party system.

Every personalized URL leads directly to a personalized landing page where visitors are prompted to respond to the marketing campaign’s message, via an opt-in form and/or survey.

The PURLs Made Easy™ system tracks and reports page visits, link clicks, file downloads, opt-ins, and survey participation, and sends email alerts to users as soon as someone visits their landing page and/or submits their landing page form. Users also get on-demand access to detailed campaign reports with the ability for automated imports and exports of prospect/customer data.

Another feature of the system is the ability to create [generic] URLs and landing pages, which allow visitors to access the same content as a personalized URL campaign, but instead from a static (“same to all”) domain name and landing page. Generic URLs/landing pages are used as a direct-response mechanism for mass media marketing, including print and web ads, social media websites, blog posts, and broadcast media (TV and radio).

“No matter what business you’re in, it’s vitally important to have effective systems in place to attract and capture new prospects to grow your list, as well as to build and nurture relationships with those already on your list – your existing prospects, customers and clients,” says founder and principal, Jackie Crino. “This is the key to growing a sustainable business and cultivating customers and referral sources for life. PURLs Made Easy simply makes this happen.”

Following a recent corporate career at the forefront of the marketing technology industry, Crino made the decision to venture out and as part of her new company’s mission, put together a system that makes personalized URLs and landing pages – which before only existed at a price point appropriate for medium to large-sized companies – accessible, affordable, and easy to implement for any solo professional or entrepreneur. Out of that need, PURLs Made Easy™ was born as the first company under Daydreamer Enterprises, LLC.

To learn more or to get a PURLs Made Easy™ account, visit: www.purlsmadeeasy.com

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Contact
Daydreamer Enterprises, LLC
Jackie Crino
(866) 240-0783
www.daydreamerent.com
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