Safe and Effective Gum Lightening Method Developed by Top Beverly Hills Dentist Dr. Alex Farnoosh

Beverly Hills, CA, January 23, 2010 --(PR.com)-- Top Los Angeles periodontist and cosmetic dentist Dr. Alex Farnoosh, invented a method proven to cure pigmented gums and to help patients improve discolored gums. Although many dentists are unaware and unable to offer this important solution for many men and women living with dark gums, gum lightening is becoming a popular periodontal procedure. Gum discoloration can occur for several reasons although it is commonly seen in patients who have darker skin as they may be prone to a buildup of melanin in their gum tissue. Additionally, smoking and certain medications may cause gum discoloration to develop over time.

Beverly Hills dentist and periodontist Dr. Farnoosh is a pioneer in gum lightening treatment. He has authored several articles on his technique and is published in respected, peer-reviewed journals including the International Journal of Periodontics and Restorative Dentistry, the Journal of Periodontology and Journal of Pathology. Few dentists offering laser gum bleaching have the years of experience and specialty knowledge Dr. Farnoosh has developed as an accomplished periodontist, university professor, published researcher, and celebrity cosmetic dentist in Los Angeles.

Candidates for gum lightening usually have abnormal or dark gum pigmentation, which can occur more frequently in people with a genetic link to the Middle East and certain areas of Africa, but can affect those of all races and ethnicities. According to Dr. Farnoosh, the ideal candidate may have healthy gums and already practice good oral hygiene but want to address the cosmetic concern of darker gums. If patient’s gums are swollen or inflamed due to pre-existing gum disease, then Dr. Farnoosh will treat the underlying disease before the gum lightening process takes place. Patients also seek out gum lightening due to the psychological impact they face with having darker or oddly pigmented gums.

"I've been performing a proprietary gum lightening technique for over 18 years," says Dr. Farnoosh. "I continue to see some of the initial patients who were treated, and even after all this time, the gum pigmentation has not returned. That gives my patients significant assurance that the results of their procedure will last many years."

All areas of gum discoloration can be treated with a single visit to Dr. Farnoosh's office in Beverly Hills. Patients travel from all over the world for Dr. Farnoosh’s Total Smile makeover. Most patients are pleasantly surprised by how quickly the gum lightening procedure can be performed. Because the amount of pigment saturation and location of gum discoloration varies from patient to patient, Dr. Farnoosh is able to carefully customize treatments based on a patient's needs.

Dr. Farnoosh’s gum lightening benefits include:

- After a single treatment that takes less than an hour, gum lightening can remove or reduce the appearance of dark blotches and create pleasant-looking pink gums.
- For most patients, gum lightening restores confidence and makes them less self-conscious about their smile.
- Many patients tell me that after their treatment, they are more pleased with their appearance and feel more attractive.

Dr. Farnoosh is one of the few cosmetic dentists worldwide with the experience to offer unique, specialized treatments for dark and discolored gums. His comprehensive approach to cosmetic dentistry - known as The Total Smile - requires all three elements of beautiful teeth, pleasant-looking gums, and appealing lips. This approach continues to help patients improve their smile, attractiveness, oral health, and self-confidence. When explaining his “Total Smile” philosophy to patients Dr. Farnoosh uses the analogy “You can have the most beautiful painting, but if you put it in an unpleasant frame, it truly detracts from the beauty of the painting. My Total Smile philosophy considers all aspects of cosmetic dentistry to make sure patients receive the total package.”

About The Total Smile:
The Total Smile was founded by Beverly Hills cosmetic dentist Dr. Alex Farnoosh. He specializes in dental implants, gum bleaching, gum and bone grafting and his novel treatment for a gummy smile. Serving patients from around the globe at his Beverly Hills office; he is able to offer a unique service and with his proven expertise in the field of dentistry. Recently, the Consumers' Research Council of America (CRC) awarded Dr. Farnoosh with recognition as one of America’s top dentists in their annual report for 2009. To learn how to achieve the Total Smile and learn more about Dr. Farnoosh, visit: www.thetotalsmile.com.

Contact Information:
The Total Smile
Beverly Hills Office:
8920 Wilshire Blvd. Suite 517
Beverly Hills, CA 90211

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