Customer Experience Takes a Giant Leap with Infibeam.com New Search

Ahmedabad, India, January 23, 2010 --(PR.com)-- Infibeam.com once again proves its dedication and commitment in providing the user experience to their customers in a much better way. Infibeam has been known for their innovative navigation experience that helped customers discover new products. Infibeam's user interface provides the most unparalleled and smooth shopping experience amongst all eCommerce sites in India.

Today, Infibeam.com has launched a unified site search engine, a result of Infibeam's in house research and development. Speaking about the launch Mr. Vishal Mehta, CEO of Infibeam.com said "In line with our philosophy of continuous innovation, we have launched a new search engine that provides the experience for both search and discovery in a much better way. The text search will help customers to quickly get to a product while the navigation will aid in discovery. The navigation feature also smoothly blends with text search."

A customer looking for mobile phone with Bluetooth & Camera in the price range of Rs. 10,000 can use the specific navigation widgets for features and pricing to identify suitable models and narrow further using other criteria such as make, color etc. This kind of an experience where a customer can identify a product to buy based on some fuzzy requirements is called as discovery.

Customers can also start from text search and then filter the search results using widgets. Likewise, customers can also search within specific product categories. The main search results page is also heavier on content with product images, product description and user options to buy / add to wish list accompanying each item.

Those who manage or visit eCommerce sites on a regular basis can fully apprehend the importance of this indigenous development at Infibeam.com. If you are used to online eCommerce sites, just visit Infibeam.com, make a search, and find out the difference for yourself.

http://www.infibeam.com/

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About Infibeam.com:
Infibeam.com owns and operates an e-commerce retail portal www.infibeam.com as well as customized products portal www.picsquare.com. The company also provides e-commerce and interactive marketing services to brands, retailers and media companies in India and internationally.

The company's technology services include e-commerce engine with a set of configurable features and functions that enables Web store functionality, such as product presentation, merchandising, shopping cart, and checkout. It also offers Web store management tools to manage the Web stores administration, product and catalog content, and reporting; Web infrastructure and managed hosting; order management and processing; and reporting and analytics services.

In addition, the company provides fulfillment services, customer care services, interactive marketing services, and online advertising and design services. Infibeam.com was founded in 2007 and is headquartered in Ahmedabad, Gujarat.