Some Customers Say "Big Brother," Juice Media Says It's a VP of Marketing's Holy Grail
Juice Media Launches "Essence."
San Diego, CA, October 23, 2006 --(PR.com)-- San Diego based Juice Media has developed a web-based application that allows marketers to track individual viewer interactions through web sites, emails, online videos, as well as combining their transaction (purchase) history and other available data sources to build automated advanced customer profiles that answer questions that have haunted marketers, such as:
Who are the people that buy my product/service, organized by most popular demographics?
How many direct sales did my email marketing campaign, online video, or new web page actually generate and what is the ROI?
How many of my customers have "x" demographics, or are interested in product/activity/service "y"?
And many more, read on...
Juice Media is a team of innovators who are well versed in the needs that marketers and business have. "The need has been apparent for years." says CEO, Rick Enrico, "Companies need to market themselves, and marketers need to know what works and what doesn't. Up until recently, the technology was not available to track viewer interactions. Now the technology is here, but people aren't quite sure what they can do with it and how to put it all together into something that makes sense."
The first version of their application, Essence (a synonym of "Juice"), has been completed, and it has immediately attracted the attention of multi-billion dollar investment companies, nationwide airlines, Real Estate conglomerates, and social networking sites, solely through word-of-mouth.
The version presently available is a turn-key solution for automated customer profiling, and provides functionality to integrate with a company's current databases, email marketing platforms, video hosts, and web analytics. It allows users to easily build custom queries based on any information kept in the profiles, as well as organize and export as needed.
To find out more about "what" Essence is capable of, and for a more detailed explanation of "how" it works, please contact Juice Media's Director of Operations, Micah Johnson at mjohnson@juicemedia.com or 619-692-9180.
For more information on Juice Media, visit Juice Media.com
About Juice Media
Juice Media is a division of Enrico Technologies, LLC. Based in San Diego, Juice Media is a Customer Experience Management & Intelligence firm focused on the production and integration of interactive streaming video media distribution, analytics, and tracking technologies for businesses. Juice Media adds power and innovation to video through special effects, and dynamic additions which allow you to provide personalized videos on-the-fly. Juice Media's latest product "Essence" will allow organizations the ability to automatically build dynamic customer profiles that continuously communicate, track, and refine online and offline messaging with customers through one centralized web based application.
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Who are the people that buy my product/service, organized by most popular demographics?
How many direct sales did my email marketing campaign, online video, or new web page actually generate and what is the ROI?
How many of my customers have "x" demographics, or are interested in product/activity/service "y"?
And many more, read on...
Juice Media is a team of innovators who are well versed in the needs that marketers and business have. "The need has been apparent for years." says CEO, Rick Enrico, "Companies need to market themselves, and marketers need to know what works and what doesn't. Up until recently, the technology was not available to track viewer interactions. Now the technology is here, but people aren't quite sure what they can do with it and how to put it all together into something that makes sense."
The first version of their application, Essence (a synonym of "Juice"), has been completed, and it has immediately attracted the attention of multi-billion dollar investment companies, nationwide airlines, Real Estate conglomerates, and social networking sites, solely through word-of-mouth.
The version presently available is a turn-key solution for automated customer profiling, and provides functionality to integrate with a company's current databases, email marketing platforms, video hosts, and web analytics. It allows users to easily build custom queries based on any information kept in the profiles, as well as organize and export as needed.
To find out more about "what" Essence is capable of, and for a more detailed explanation of "how" it works, please contact Juice Media's Director of Operations, Micah Johnson at mjohnson@juicemedia.com or 619-692-9180.
For more information on Juice Media, visit Juice Media.com
About Juice Media
Juice Media is a division of Enrico Technologies, LLC. Based in San Diego, Juice Media is a Customer Experience Management & Intelligence firm focused on the production and integration of interactive streaming video media distribution, analytics, and tracking technologies for businesses. Juice Media adds power and innovation to video through special effects, and dynamic additions which allow you to provide personalized videos on-the-fly. Juice Media's latest product "Essence" will allow organizations the ability to automatically build dynamic customer profiles that continuously communicate, track, and refine online and offline messaging with customers through one centralized web based application.
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Contact
Juice Media
Rick Enrico
619-758-7607
www.juicemedia.com
Rick Enrico
619-758-7607
www.juicemedia.com
Contact
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