Univita Health Hires Dodge Communications
Healthcare communications firm to lead strategic public relations campaign and message development initiatives
Atlanta, GA, January 28, 2010 --(PR.com)-- Dodge Communications, a public relations and marketing agency serving the healthcare industry, today announced that it has been selected to lead a public relations campaign and develop new corporate messaging for Univita Health, a company dedicated to providing a unified approach to help people remain independent as they age.
“Dodge Communications is well recognized as one of the leading communications firms exclusively focused on serving companies in the healthcare industry,” said Mark Reagen, CMO of Univita. “We chose Dodge because their team has the insight, resources and experience to help us increase industry and consumer awareness of our innovative approach to helping people age with independence and dignity.”
Univita, based in Scottsdale, Ariz., works with long term care insurers, health plans and employers by providing a broad range of services to enhance the independence of their populations. In addition, Univita’s comprehensive Web portal enables seniors and their family members to directly communicate with providers and caregivers, monitor real-time activity, and coordinate caregiving, meals, medical care and other services needed to support independent living.
Dodge Communications will execute a proactive media relations campaign to spotlight Univita’s effort to change how individuals understand and plan for aging with independence. Dodge will also assist in the development of strategic corporate messaging for Univita, work to secure coverage in trade and national media, and put Univita’s spokespeople in front of key audiences at industry trade shows.
“We are delighted to be working with Univita,” said Brad Dodge, president and CEO of Dodge Communications. “Univita is transforming home-based care by integrating the complete range of in-home care needs and applying leading-edge technologies, and we are excited to be joining them in this effort.”
About Dodge Communications
Dodge Communications is a full-service public relations and marketing agency serving the healthcare industry. Dodge's award-winning programs help companies strengthen credibility and brand awareness with the goal of gaining market share. For more information, visit www.dodgecommunications.com or call (770) 998-0500. The Dodge Communications Blog provides insights on the latest healthcare industry, marketing and public relations news and issues.
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“Dodge Communications is well recognized as one of the leading communications firms exclusively focused on serving companies in the healthcare industry,” said Mark Reagen, CMO of Univita. “We chose Dodge because their team has the insight, resources and experience to help us increase industry and consumer awareness of our innovative approach to helping people age with independence and dignity.”
Univita, based in Scottsdale, Ariz., works with long term care insurers, health plans and employers by providing a broad range of services to enhance the independence of their populations. In addition, Univita’s comprehensive Web portal enables seniors and their family members to directly communicate with providers and caregivers, monitor real-time activity, and coordinate caregiving, meals, medical care and other services needed to support independent living.
Dodge Communications will execute a proactive media relations campaign to spotlight Univita’s effort to change how individuals understand and plan for aging with independence. Dodge will also assist in the development of strategic corporate messaging for Univita, work to secure coverage in trade and national media, and put Univita’s spokespeople in front of key audiences at industry trade shows.
“We are delighted to be working with Univita,” said Brad Dodge, president and CEO of Dodge Communications. “Univita is transforming home-based care by integrating the complete range of in-home care needs and applying leading-edge technologies, and we are excited to be joining them in this effort.”
About Dodge Communications
Dodge Communications is a full-service public relations and marketing agency serving the healthcare industry. Dodge's award-winning programs help companies strengthen credibility and brand awareness with the goal of gaining market share. For more information, visit www.dodgecommunications.com or call (770) 998-0500. The Dodge Communications Blog provides insights on the latest healthcare industry, marketing and public relations news and issues.
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Contact
Dodge Communications
Lawrence Hahn
(770) 576-2562
www.dodgecommunications.com
Lawrence Hahn
(770) 576-2562
www.dodgecommunications.com
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