New Company Offers Tips on Leveraging Web, Social Media via Digital Promotions

Indianapolis promotional products company ImagePros is expanding its current offering to include digital promotions, helping businesses to leverage the Web and social media in their marketing efforts.

Indianapolis, IN, February 23, 2010 --(PR.com)-- Promotional products company ImagePros of Indianapolis is now helping companies maximize their investments in their websites, Internet marketing and social media activities by incorporating some of the latest trends in digital promotions and technologies.

Some examples of new trends in digital promotions include:

- Music, audio book or cellular phone ringtone downloads
- Cellular phone or computer “skins”
- Online scratch-off codes or instant win games for digital prizes/giveaways

ImagePros, which launched in late 2009, helps companies develop customized promotional programs that drive results, while building and sustaining their corporate image. Since recently building relationships with some of the top digital promotions suppliers, ImagePros has now expanded its services to offer these new promotions technologies to the Indianapolis market.

Although ImagePros still delivers the traditional promotional products (such as branded apparel, awards, and pens) typically used for customer acquisition, customer loyalty, employee recognition, giveaways and awards, the company encourages those that are currently investing heavily in their online marketing presence take a look at digital promotions in order to leverage their marketing dollar and increase their conversion rates. A recent Borell Associates study indicates that online promotions may triple from $8 billion to $22 billion by 2012, outpacing all other forms of advertising.

“Companies that want to compete must entertain and engage their customers online – beyond the website,” said Steinman. “Using digital promotions, you can reward them for providing information, participating in a survey or promoting or following your brand. It can be an inexpensive solution for increasing customer loyalty, brand awareness, web traffic and conversion, and marketing ROI.”

ImagePros works with each of its clients individually to develop a customized promotional program that works best with their individual marketing goals, target audience and budget.

About ImagePros:

Image Pros is a full-service promotional products company that integrates traditional promotional strategies with cutting-edge ideas to execute promotional programs that deliver results. We will help make your image come to life. Call ImagePros for a complementary assessment at (317) 489-6530, email sales@imagepros.com, or visit us on the web at www.imageprosonline.com. ImagePros is an independently owned and operated Adventures in Advertising® member.

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