Media Partners, Inc. Announces WJHL-TV as New Client
Raleigh, NC, September 15, 2009 --(PR.com)-- WJHL-TV, the CBS affiliate in Johnson City, TN has selected Media Partners, Inc. (MPI) as their agency of record. The announcement was made today by partner, Sal Conino.
Jack Dempsey, WJHL-TV General Manager and President confirmed the announcement by stating “Media Partners brings a unique perspective to television station marketing during these budget challenged times. That’s truly what we need in an agency partner – a company that brings fresh ideas and is able to get the maximum reimbursement dollars every time.”
MPI Partner Nancy Bono stated, “Helping WJHL as they brand 11 Connects is very exciting for the MPI team. We are pleased to bring our marketing and co-op experience to the North Carolina, Virginia, and now Tennessee markets. It’s what we do best!”
About WJHL-TV
WJHL-TV/11 Connects is the news leader in the Tri-Cities area of Tennessee. WJHL has been bringing the news to eastern Tennessee and Southwest Virginia for over 50 years. They are an affiliate of Media General, Inc., an independently owned communications company situated primarily in the Southeast with interests in newspapers, television stations and interactive media. Media General's 20 network-affiliated television stations reach more than 30 percent of the television households in the Southeast, and nearly 9 percent of those in the United States. The company's extensive interactive media offerings include more than 75 online enterprises and two growing interactive services companies.
About Media Partners, Inc. (MPI)
Founded in 2000, Media Partners, Inc. is a marketing company that specializes in strategic advertising solutions. MPI is a comprehensive marketing agency with expertise in: traditional and interactive advertising, branding, print, collateral and design. Media Partners can manage all aspects of the media process including: research, planning, buying, co-op/reimbursement and placement. MPI is a media company that understands marketing, not a marketing company that tries to understand media. For further information, visit www.mediapartners-inc.com or call (919) 846-0247.
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Jack Dempsey, WJHL-TV General Manager and President confirmed the announcement by stating “Media Partners brings a unique perspective to television station marketing during these budget challenged times. That’s truly what we need in an agency partner – a company that brings fresh ideas and is able to get the maximum reimbursement dollars every time.”
MPI Partner Nancy Bono stated, “Helping WJHL as they brand 11 Connects is very exciting for the MPI team. We are pleased to bring our marketing and co-op experience to the North Carolina, Virginia, and now Tennessee markets. It’s what we do best!”
About WJHL-TV
WJHL-TV/11 Connects is the news leader in the Tri-Cities area of Tennessee. WJHL has been bringing the news to eastern Tennessee and Southwest Virginia for over 50 years. They are an affiliate of Media General, Inc., an independently owned communications company situated primarily in the Southeast with interests in newspapers, television stations and interactive media. Media General's 20 network-affiliated television stations reach more than 30 percent of the television households in the Southeast, and nearly 9 percent of those in the United States. The company's extensive interactive media offerings include more than 75 online enterprises and two growing interactive services companies.
About Media Partners, Inc. (MPI)
Founded in 2000, Media Partners, Inc. is a marketing company that specializes in strategic advertising solutions. MPI is a comprehensive marketing agency with expertise in: traditional and interactive advertising, branding, print, collateral and design. Media Partners can manage all aspects of the media process including: research, planning, buying, co-op/reimbursement and placement. MPI is a media company that understands marketing, not a marketing company that tries to understand media. For further information, visit www.mediapartners-inc.com or call (919) 846-0247.
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Contact
Media Partners, Inc.
Emily Canaday
919-846-0247
www.mediapartners-inc.com
Contact
Emily Canaday
919-846-0247
www.mediapartners-inc.com
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