"LV for HC" - Fashion Jewelry Meets Collegiette
HerCampus.com and Lady Vanderbilt Join in Exclusive Partnership.
New York, NY, March 09, 2010 --(PR.com)-- HerCampus.com, the premier online magazine for college women across the nation, has teamed up and is set to launch an exclusive partnership with Lady Vanderbilt (http://www.ladyvanderbilt.com) on March 8th, a luxury fashion jewelry company based out of New York, to design a custom collection of college-themed pendants titled “LV for HC”.
The collection is made up of 20+ dainty, sparkly, trinket-like necklaces, each representing the different college and university branches on HerCampus.com. The pendants stay true to the classic Lady Vanderbilt style, and incorporate school letters and school colors with the strategic use of gold and silver tones, Swarovski crystals, and tiny vermeil or sterling silver letter charms.
The “Lady Harvard University” pendant is made up of silver or gold colored H and U letter charms, with small crimson and black colored Swarovski crystal drops, all dangling from an 18” silver or gold colored chain. The “Lady Western Michigan University” pendant is made up of silver or gold colored W, M, and U letter charms, with small chocolate brown and tan colored Swarovski crystal drops, all dangling from an 18” silver of gold colored chain.
“LV for HC will offer students a way to show off their school spirit without sacrificing their style.” said Windsor Hanger, President of Her Campus Media.
LV for HC is also teaming up with DonateMyDress (http://donatemydress.org), a non-profit organization that donates prom dresses to girls who cannot afford them, and Hearts with Haiti, a non-profit organization whose primary mission is to support those in Haiti. LV for HC will donate 10% of proceeds from all silver colored pendants to DonateMyDress.org and 10% of proceeds from all gold colored pendants to Hearts with Haiti.
“The partnership is such a good idea, it’s a perfect blend of fashion and philanthropy, school spirit, style and substance!” said Tammy Tibbetts of DonateMyDress, a Hearst Corporation.
The LV for HC collection can be purchased only through http://www.hercampusshop.com. Each pendant retails for $36.50 USD and comes fully packaged.
Lady Vanderbilt was founded by Caroline Orlando, a Fashion Institute of Technology Alumna, in February 2009, and has since then been recognized by fashionable teens globally. Lady Vanderbilt has been featured in Girls’ Life Magazine, Justine Magazine, TeenToday.co.uk, HerCampus.com, and more. Lady Vanderbilt has been featured in many give-away competitions and has received as many as 11,800 entries per contest.
Her Campus Media was founded and launched in September 2009, by three current Harvard undergraduates—Stephanie Kaplan ‘10, Windsor Hanger ‘10, and Annie Wang ’11. Her Campus has been featured in The Boston Globe, seventeen.com, About.com, UWire.com, The Chronicle of Higher Education, and University Business, and has attracted over 200,000 unique visitors and generated over 500,000 page views.
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If you would like more information about the LV for HC collection, or to set up an interview with Caroline Orlando or Windsor Hanger, please call Caroline Orlando at 914-729-1153 x 101 or Windsor Hanger at 828-280-8097, or e-mail Caroline at caroline@ladyvanderbilt.com or Windsor at windsor@hercampus.com
The collection is made up of 20+ dainty, sparkly, trinket-like necklaces, each representing the different college and university branches on HerCampus.com. The pendants stay true to the classic Lady Vanderbilt style, and incorporate school letters and school colors with the strategic use of gold and silver tones, Swarovski crystals, and tiny vermeil or sterling silver letter charms.
The “Lady Harvard University” pendant is made up of silver or gold colored H and U letter charms, with small crimson and black colored Swarovski crystal drops, all dangling from an 18” silver or gold colored chain. The “Lady Western Michigan University” pendant is made up of silver or gold colored W, M, and U letter charms, with small chocolate brown and tan colored Swarovski crystal drops, all dangling from an 18” silver of gold colored chain.
“LV for HC will offer students a way to show off their school spirit without sacrificing their style.” said Windsor Hanger, President of Her Campus Media.
LV for HC is also teaming up with DonateMyDress (http://donatemydress.org), a non-profit organization that donates prom dresses to girls who cannot afford them, and Hearts with Haiti, a non-profit organization whose primary mission is to support those in Haiti. LV for HC will donate 10% of proceeds from all silver colored pendants to DonateMyDress.org and 10% of proceeds from all gold colored pendants to Hearts with Haiti.
“The partnership is such a good idea, it’s a perfect blend of fashion and philanthropy, school spirit, style and substance!” said Tammy Tibbetts of DonateMyDress, a Hearst Corporation.
The LV for HC collection can be purchased only through http://www.hercampusshop.com. Each pendant retails for $36.50 USD and comes fully packaged.
Lady Vanderbilt was founded by Caroline Orlando, a Fashion Institute of Technology Alumna, in February 2009, and has since then been recognized by fashionable teens globally. Lady Vanderbilt has been featured in Girls’ Life Magazine, Justine Magazine, TeenToday.co.uk, HerCampus.com, and more. Lady Vanderbilt has been featured in many give-away competitions and has received as many as 11,800 entries per contest.
Her Campus Media was founded and launched in September 2009, by three current Harvard undergraduates—Stephanie Kaplan ‘10, Windsor Hanger ‘10, and Annie Wang ’11. Her Campus has been featured in The Boston Globe, seventeen.com, About.com, UWire.com, The Chronicle of Higher Education, and University Business, and has attracted over 200,000 unique visitors and generated over 500,000 page views.
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If you would like more information about the LV for HC collection, or to set up an interview with Caroline Orlando or Windsor Hanger, please call Caroline Orlando at 914-729-1153 x 101 or Windsor Hanger at 828-280-8097, or e-mail Caroline at caroline@ladyvanderbilt.com or Windsor at windsor@hercampus.com
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Lady Vanderbilt
Caroline Orlando
914-729-1153 x 101
Caroline Orlando
914-729-1153 x 101
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