Custom Toll Free Expands Its Application Portal with New SMS/800 Product to Support RespOrgs

Seattle, WA, March 26, 2010 --(PR.com)-- Custom Toll Free, a national leader in search, marketing and provisioning of vanity toll free numbers, announced today that it has expanded its API suite with a new SMS/800 product. This new product gives affiliate companies greater assurance and flexibility, with a flat rate, to meet their customers' 800 number needs.

The new SMS/800 API service, which is being launched in partnership with Worldwide Telegraph, is designed to support RespOrgs and reduce their toll free number management expense.

Among other things, the new service gives RespOrgs direct access to the SMS/800 MGI. This direct link to the North American database that controls toll free numbers can be expensive and requires specialized knowledge to establish. Custom Toll Free's application portal enables telecommunications companies and other large corporate affiliates to manage their toll free number inventory with web-based technology for a competitively low price.

"This industry-standard SMS API service gives a RespOrg, and other telecomm companies, the tools to effectively manage their business at a lower cost than traditional providers with flat-rate pricing and unlimited transactions," said Rick DeCamp, vice president of business development for Custom Toll Free.

DeCamp said the platform is designed to help those clients providing VOIP systems, least cost routing, or other business phone services, with web-based applications that will automate their back-end operations and optimize front-end web-based portals.

Besides reducing costs, Custom Toll Free's SMS/800 service helps simplify number administration and improves speed of provisioning toll free and vanity telephone numbers. It has easy to implement, simple XML commands for seamless integration with partner web sites. These tools are built to scale for hundreds of thousands of transactions per month.

To learn more about Custom Toll Free's cutting-edge SMS/800 service, please visit http://www.customtollfree.com/affiliateprograms/sms_api.php or call 800-933-3030.

About Custom Toll Free

Custom Toll Free is a national leader in the field of web services and marketing with vanity phone numbers. Custom Toll Free provides clients number search and location, market consulting, direct response services and e-commerce technology solutions for marketing and telecommunications companies nationwide. For more information, please visit www.customtollfree.com or call customer service phone at 1.800.CUSTOMIZE.

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