Socis Launches a New Program for Clients – "Days of Regions"
90% of the studies conducted by Socis for international clients are limited to Moscow. Therefore as a part of the concept “Russia spreads out before you” Socis launches a new program for its clients – “Days Of Regions.”
Moscow, Russia, April 07, 2010 --(PR.com)-- 90% of the studies conducted by Socis for international clients are limited to Moscow. This is especially true for qualitative methods. Experts of Socis are upset about this:
- Firstly, Russia is not Moscow (just as New York is not the USA). Consumer behaviour in regions differs a lot from the behaviour of metropolitans.
- Secondly, large work load for Moscow and high prices of the capital make suppliers constantly increase even without that very high fieldwork cost.
Therefore as a part of the concept “Russia spreads out before you” Socis launches a new program for its clients – “Days Of Regions”. During a specific period of time Socis will offer special prices for carrying out studies in a specific city.
The first city in this program is Voronezh (from 12th April till 31st May). Socis offers special prices for fieldwork there for CLT, CATI and FGs.
Voronezh is a large city situated in the Western part of Russia and founded in 1586. It is located 300 miles from Moscow to the southwest and can be easily reached from Moscow by an overnight train or an hour flight.
Facilities in Voronezh
Extended Services
There is an opportunity to conduct simultaneous focus groups in two separate focus rooms in the office. Clients’ and respondents’ refreshments are included in the focus room hire charge. What is more, clients are offered dishes of Italian and Japanese cuisine.
The focus room is equipped with professional video and audio translation and digital recording facilities. The real-time discussion can be watched through the one-way observation mirror and on the TV-screen through video link from a spacious clients viewing room. The focus room is also equipped with all the necessary facilities for showing commercials (TV set and DVD player), a flipchart, adhesive notes, colored marking pens, and other materials for capturing the comments of participants and making those comments visible to the entire group. Both the focus and viewing rooms are air conditioned.
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- Firstly, Russia is not Moscow (just as New York is not the USA). Consumer behaviour in regions differs a lot from the behaviour of metropolitans.
- Secondly, large work load for Moscow and high prices of the capital make suppliers constantly increase even without that very high fieldwork cost.
Therefore as a part of the concept “Russia spreads out before you” Socis launches a new program for its clients – “Days Of Regions”. During a specific period of time Socis will offer special prices for carrying out studies in a specific city.
The first city in this program is Voronezh (from 12th April till 31st May). Socis offers special prices for fieldwork there for CLT, CATI and FGs.
Voronezh is a large city situated in the Western part of Russia and founded in 1586. It is located 300 miles from Moscow to the southwest and can be easily reached from Moscow by an overnight train or an hour flight.
Facilities in Voronezh
Extended Services
There is an opportunity to conduct simultaneous focus groups in two separate focus rooms in the office. Clients’ and respondents’ refreshments are included in the focus room hire charge. What is more, clients are offered dishes of Italian and Japanese cuisine.
The focus room is equipped with professional video and audio translation and digital recording facilities. The real-time discussion can be watched through the one-way observation mirror and on the TV-screen through video link from a spacious clients viewing room. The focus room is also equipped with all the necessary facilities for showing commercials (TV set and DVD player), a flipchart, adhesive notes, colored marking pens, and other materials for capturing the comments of participants and making those comments visible to the entire group. Both the focus and viewing rooms are air conditioned.
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Contact
Socis MR Russia
Roman Ogloblin
+7-4852-73-92-37
www.socismr.com
Roman Ogloblin
+7-4852-73-92-37
www.socismr.com
Contact
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