HubSpot Highlights PhaseWare for Marketing Success

McKinney, TX, April 10, 2010 --(PR.com)-- Jody Pellerin, PhaseWare Marketing, was interviewed this week by HubSpot, a leading provider of inbound marketing solutions for small business. Using inbound marketing practices and HubSpot’s content management system, PhaseWare has consistently increased traffic to the website via a blog, videos, and optimized content.

Over the course of 18 months, PhaseWare has doubled organic traffic and built a substantial customer service and support blog readership. In addition, PhaseWare now has the tools to measure the effectiveness of different types of content; track downloads of white papers; and showcase products, videos, and resources useful to the customer service and support industry.

About PhaseWare, Inc.
PhaseWare, founded in 2005, is a leading provider of Customer Service and Support software applications optimized for the Small and Medium Business (SMB) to deliver robust and financially viable solutions. PhaseWare enables companies to better manage their business processes, reduce operational expenses, and significantly increase the effectiveness and quality of customer service. The PhaseWare Trackerä, suite of products is uniquely designed to accelerate implementation of the solutions, which are delivered in either an On-Site or Software-as-a-Service (SaaS) model. PhaseWare provides a competitive advantage for the SMB to serve, support, retain, and maximize the value of every customer. The company is privately owned and headquartered in McKinney, TX. For more information visit www.phaseware.com

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