Expert Ecommerce Strategist Lisa Suttora to Moderate the Product Sourcing - Earning Your Profit When You Buy Panel at the Ecommerce Summit April 13-15, 2010

Las Vegas, NV, April 12, 2010 --(PR.com)-- Successful merchants know that a critical success factor for online retail is finding and securing strong and profitable relationships with suppliers. In many cases, merchant's profits are determined at the point of buying the goods. The eCommerce Merchants Trade Association has invited a panel of experts to this year's eCommerce Summit to help merchants better prepare their sourcing strategies for success.

The 12th eCommerce Summit is being held in Las Vegas, NV, April 13-15, 2010. http://www.ecommercesummit2010.com/.

Lisa Suttora, of WhatDoISell.com will moderate a panel discussion, Product Sourcing - Earning Your Profit When You Buy on April 15th at 2:15pm. Speakers on this panel include Jeremy Hanks - Founder, Doba, Annie Xu - General Manager, Alibaba Americas, and Rob Caskey - Vice President of Marketing, Liquidation.com.

Lisa Suttora is an expert ecommerce strategist and the Founder & CEO of WhatDoISell.com. A veteran trendspotter, Lisa has helped thousands of enterprising entrepreneurs build successful, niche based online businesses. Since 2004 WhatDoISell has provided premier education and a global community for online retailers.

She is the Co-author of the best-selling product sourcing book "What to Sell on eBay and Where to Get It" from McGraw-Hill publishers.

Lisa is the host of the weekly show Edge Ecommerce Radio and a frequent guest on eBay Radio. She has also been featured in numerous publications such as Entrepreneur Magazine, E-Commerce Times, Practical Ecommerce, Shop.org and AuctionBytes.

To register for this event visit http://www.ecommercesummit2010.com/

###