Boston’s Staged Home Sells at First Open House with a 500% Return on Staging Investment

Boston, MA, April 15, 2010 --(PR.com)-- Home staging is an integral tool when selling a home and can bring the homeowner up to 500% return on their invested staging costs.

The site of DaVinci Designer Gallery’s latest successful staging project was located in Woburn, MA, in a dated townhouse that needed some updating and visual appeal.

After assessing the upgrades, formulating a plan, and scheduling the trades, the 3 day day project was set into motion. Rooms and decks were painted, carpets were professionally cleaned, and the problem kitchen floor was addressed. Rooms were refunctioned and updated furnishings, art, area rugs and window treatments were installed.

Before the staging process, the Realtor Bill Skerry or Remax First Realty, Newton, MA, was considering putting this property on the market for $299,000. After the staging was completed Bill and the homeowners agreed that the asking price would be set at $319,000.

The home sold for full asking price at the first open house (with a back-up offer). The following facts should be reviewed by homeowners who are preparing to sell:

1) The Realtor provided the homeowner with a professional home staging report by DaVinci Designer Gallery in order to educate them on how to add value to the property. This report cost $350.
2) The homeowners spent just under $4,000 for the staging. This equal less than 2% of the value of their home.
3) The homeowners enjoyed an approximate 500% return on their staging investment, $20,000
4) The homes’ visual presentation added to an immediate sale.

###