TopLine Announces New Contract Win

London, United Kingdom, April 16, 2010 --(PR.com)-- Leading finance, education and technology PR agency TopLine Communications today announces the details of its latest contract win with IT leasing company CSI Leasing. TopLine first made contact with the IT lessor while producing the official Channel Expo ezine, ChannelEyes, in 2009.

Established in 1972, CSI is one of the world’s largest independent IT lessors, employing over 650 people in 30 countries.

Chris Lloyd, UK Sales Director at CSI Leasing commented: “We are delighted to have signed TopLine Communications. We needed a PR agency that understood our audience and had the right industry contacts to help us increase awareness of the benefits of IT leasing, and specifically, of the CSI Leasing experience. TopLine’s excellent relationship with channel and business press, and specific knowledge of the technology sector, is exactly what we were looking for.”

With 90 per cent of FTSE 100 companies currently leasing some or all of their IT equipment, IT leasing is becoming an increasingly popular choice for Finance and IT Directors. CSI Leasing’s offering empowers organisations to obtain the equipment that meets their needs through a flexible leasing agreement, regularly refresh that equipment as new technology becomes available and, at the end of the lease, ensure that it is disposed of responsibly through CSI’s remarketing and recycling service.

Heather Baker, Founding Director at TopLine Communications commented: “Following the recession, organisations are considering their positions in the market and realising that to take advantage of the upturn, they’ll need the right technology in place as soon as possible; CSI enables Finance and IT Directors to do just this. TopLine is proud to be working with an established, international organisation like CSI Leasing, and looking forward to bringing its message to decision-makers across the UK.”

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