Altitude’s Andrew Stanten & Dave Sabol to Give Seminar at Lehigh University

Emmaus, PA, April 19, 2010 --(PR.com)-- This series, on Electronic and Social Media Marketing, provides a primer on the most important electronic and social media tactics, strategies and channels while giving participants several actionable “walk away” things to do.

Part one of the seminar series will take place on April 29 at 6:30pm in Lehigh University’s Rauch Business Center. Altitude president Andrew Stanten will address important issues for small business owners, including the importance of digital and social media fitting into the overall marketing picture, do’s and don’ts of making a website, and other online marketing tactics, such as blogging and email.

Part two of the seminar series will take place on May 20, and Altitude’s Director of Technology and Social Media, Dave Sabol, will delve into the analytics of social media, the importance of branding and how to improve your marketing.

This series is designed to help small business owners understand the basics and embrace new technology-driven methods and channels of communicating with their customers and about their business.

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