Egypt Yellow Pages Launches New Native iPhone Application

Maadi, Egypt, April 24, 2010 --(PR.com)-- Egypt Yellow Pages Ltd, the Local Search Company, has launched the new “native” iPhone application, making finding any business listing in Egypt a whole lot easier with Egypt Mobile Yellow Pages.

The new iPhone 3GS now supports Arabic, as well as English – the original version of iPhone did not support Arabic at the time of Egypt Yellow Pages Ltd’s first launch of the application. In addition, the new version is a “native” iPhone application, which means that it uses the capabilities and features of your mobile phone, such as using your phone’s GPS to add “location awareness” to the application or add contacts to your phonebook.

Furthermore, the new version can “auto detect” your current location, allowing you to display results for businesses the close to you using the “nearby” search feature. The new application also will save your favorite listings for easy recall, and archive your browsing history.

As with the original version of iPhone, the application offers interactive maps with panning, zooming, and scrolling, the ability to add business information to your contacts, a single “tap-to-call” feature for business phone numbers, and ability to share listings with family and friends via email and SMS.

After downloading or upgrading their current application from an iTunes store, accessing Egypt Mobile Yellow Pages from one’s iPhone is simple. Just tap the Egypt Yellow Pages icon, enter the business name, category, keyword, or brand for which you are looking, select the location, and tap on “find” button.

“Don’t just search … find!,” says Marc Lambert, Regional Managing Director for Egypt Yellow Pages Ltd. “Caught in traffic and need to find a phone number or address? Just heard about a great new restaurant or club, and need the location details? Looking for the nearest branch of your bank? Look no further than Egypt Yellow Pages for iPhone.”

For iPhone support or questions, contact Egypt Yellow Pages Ltd via email at iphone@Yellow.com.eg or via the internet at Yellow.com.eg/iphone.

Based in Maadi, Cairo, Egypt Yellow Pages Ltd is the official publisher of Yellow Pages-branded products in Egypt. Egypt Yellow Pages Ltd is the exclusive owner of the Yellow Pages™, Walking Fingers & Design™, and Yellow.com.eg™ trademarks in Egypt, and is supported by over 400 employees and 15 regional offices throughout Egypt. Yellow Pages distribution surpassed 390,000 print directories in 2008, as well as delivering millions of page views on Yellow.com.eg electronic properties.

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