Pocono Raceway Partners with RedShift

Richmond, VA, April 28, 2010 --(PR.com)-- The campaign will focus on display advertising within a multi-state area and offer fans a great opportunity to purchase tickets and get a great value. The offer is buy one ticket to Sunday’s Pocono 500 and receive a free ticket to Saturday’s ARCA race, the Messina Wildlife Animal Stopper 200.

RedShift will place the online advertising campaign. They have crafted a plan utilizing local media websites to reach consumers in the places they turn to for their daily news, traffic and weather.

Pocono Raceway has a long and rich history dating back to 1968 and the Mattiolli family have skillfully crafted and guided this historic venue from the onset. Located within 200 miles of 60 million people it’s one of the most popular venues on the NASCAR circuit. The unusual triangular configuration is conducive to great racing and it boasts the circuit’s longest straightaway.

For more information about race weekend visit Pocono Raceway’s website at: www.poconoraceway.com.

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