New Editors Only Article: The Dirt on Online Magazines, Part II

Announcing the publication of the second installment of a two-part article series in the Editors Only monthly newsletter.

New Britain, CT, May 05, 2010 --(PR.com)-- Editors Only, the monthly newsletter for publication editors, has published a new article about online magazine publishing in its March 2010 issue. The article is the second in a two-article series about the future of magazine publishing and the role that online and digital editions will play in that future.

In “The Dirt on Online Magazines, Part II,” research editor Meredith Dias evaluates the hype and anti-hype surrounding online magazine publication. The article includes comments from association editors regarding the role of print and online in their publications, as well as the importance of evaluating audience preferences before making any drastic changes. Representatives from several digital publishing platforms discuss some of the mistakes that print publishers make when creating online and digital editions.

The article also explores the recent “Power of Print” campaign, a movement launched by top magazine executives to revitalize print publishing and advertising. After evaluating the campaign itself and sharing comments from other industry veterans, Dias explores the idea of coexistence when it comes to print and online editions.

See the full article at: http://www.publishinghelp.com/editors/archives/2010/04/entry_276.html

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