Salada Tea Launches Search for National Spokesperson
New spokesperson to help spread the “Unbottle Your Tea” message and earn $10,000.
Windsor, CT, May 05, 2010 --(PR.com)-- Salada Tea, the company that encourages tea drinkers to switch from bottled tea to freshly brewed tea made with tea bags because of the health, environmental and cost benefits, has launched a nationwide search for their first-ever consumer spokesperson. The selected spokesperson will help educate Americans on easy ways to live a healthy lifestyle using green tea, continue to spread the brand’s “Unbottle Your Tea” message, and will earn $10,000.
From May 3 through June 13, 2010, anyone who enjoys tea, lives a healthy and environmentally friendly lifestyle and wants to help teach others how to do the same will have the opportunity to tell Salada Tea why he or she should be chosen as the brand’s new spokesperson by filling out an application form at www.unbottleyourtea.com/spokesperson.
To be eligible, applicants must:
- Be willing to provide tips and suggestions to others for living a healthy lifestyle, attend health and environmentally focused events across the country, blog, tweet and continuously help spread the “Unbottle Your Tea” message
- Complete an online registration form
- Submit a video entry no longer than 30 seconds at www.UnbottleYourTea.com/Spokesperson describing why he or she is the perfect choice for the role of Salada’s spokesperson
All submissions will be evaluated for quality by Salada Tea. The top 10 finalists, as judged by Salada, will be announced on June 28. The video submissions of the finalists will be posted on Salada’s YouTube channel where America will be invited to vote for their favorite. Public voting will be held from June 28 to August 1 at www.YouTube.com/SaladaTea. Based on results of the online voting and overall job suitability, Salada Tea will announce the winner of the spokesperson search and the $10,000 brand representative contract in August 2010.
No purchase necessary to enter or win. A registration form, instructions on uploading application videos and Official Rules are available at www.UnbottleYourTea.com/Spokesperson. The contest is open to legal residents of the fifty (50) United States and the District of Columbia who are eighteen (18) years of age or older.
About Unbottle Your Tea
Salada Tea launched the “Unbottle Your Tea” campaign in September 2008 to encourage Americans to choose freshly brewed tea as a healthier, more cost effective and environmentally friendly alternative to bottled tea. Compared to bottled tea, freshly brewed tea made with tea bags contains 95 percent more healthy antioxidants, is less expensive and can help reduce the 135 million beverage containers wasted each year. The campaign also supports the Bottle Recycling Climate Protection Act, which would require all beverage containers – including bottled tea and water – to have a five-cent deposit. The “Unbottle Your Tea” website features health, environmental and cost-saving statistics, links to related articles, social networking, green activism, recipes and giveaways. For more information, visit www.unbottleyourtea.com.
About Salada Tea
Salada Tea is manufactured by Redco Foods Inc. at its Little Falls, N.Y., operations facility. Salada produces 16 different flavors of green and white tea available at supermarkets nationwide. Salada’s 100% Green Tea is a leading green tea in the U.S., selling more than one hundred million tea bags a year. Salada recently released four new green tea flavors, Pomegranate Berry, Strawberry, Soothing Mint and Classic Lemon, that appeared in stores in September 2009. For more information on Salada products, the health benefits of tea and healthy recipes, visit www.salada.com. Follow @SaladaTea on Twitter or become a fan of Salada’s Facebook page for special promotions, giveaways, health information and updates on sampling opportunities.
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From May 3 through June 13, 2010, anyone who enjoys tea, lives a healthy and environmentally friendly lifestyle and wants to help teach others how to do the same will have the opportunity to tell Salada Tea why he or she should be chosen as the brand’s new spokesperson by filling out an application form at www.unbottleyourtea.com/spokesperson.
To be eligible, applicants must:
- Be willing to provide tips and suggestions to others for living a healthy lifestyle, attend health and environmentally focused events across the country, blog, tweet and continuously help spread the “Unbottle Your Tea” message
- Complete an online registration form
- Submit a video entry no longer than 30 seconds at www.UnbottleYourTea.com/Spokesperson describing why he or she is the perfect choice for the role of Salada’s spokesperson
All submissions will be evaluated for quality by Salada Tea. The top 10 finalists, as judged by Salada, will be announced on June 28. The video submissions of the finalists will be posted on Salada’s YouTube channel where America will be invited to vote for their favorite. Public voting will be held from June 28 to August 1 at www.YouTube.com/SaladaTea. Based on results of the online voting and overall job suitability, Salada Tea will announce the winner of the spokesperson search and the $10,000 brand representative contract in August 2010.
No purchase necessary to enter or win. A registration form, instructions on uploading application videos and Official Rules are available at www.UnbottleYourTea.com/Spokesperson. The contest is open to legal residents of the fifty (50) United States and the District of Columbia who are eighteen (18) years of age or older.
About Unbottle Your Tea
Salada Tea launched the “Unbottle Your Tea” campaign in September 2008 to encourage Americans to choose freshly brewed tea as a healthier, more cost effective and environmentally friendly alternative to bottled tea. Compared to bottled tea, freshly brewed tea made with tea bags contains 95 percent more healthy antioxidants, is less expensive and can help reduce the 135 million beverage containers wasted each year. The campaign also supports the Bottle Recycling Climate Protection Act, which would require all beverage containers – including bottled tea and water – to have a five-cent deposit. The “Unbottle Your Tea” website features health, environmental and cost-saving statistics, links to related articles, social networking, green activism, recipes and giveaways. For more information, visit www.unbottleyourtea.com.
About Salada Tea
Salada Tea is manufactured by Redco Foods Inc. at its Little Falls, N.Y., operations facility. Salada produces 16 different flavors of green and white tea available at supermarkets nationwide. Salada’s 100% Green Tea is a leading green tea in the U.S., selling more than one hundred million tea bags a year. Salada recently released four new green tea flavors, Pomegranate Berry, Strawberry, Soothing Mint and Classic Lemon, that appeared in stores in September 2009. For more information on Salada products, the health benefits of tea and healthy recipes, visit www.salada.com. Follow @SaladaTea on Twitter or become a fan of Salada’s Facebook page for special promotions, giveaways, health information and updates on sampling opportunities.
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Contact
Salada Tea
Megan Lauria
315-478-6700
www.SaladaSpokesperson.com
Megan Lauria
315-478-6700
www.SaladaSpokesperson.com
Contact
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