School Websites Aren't Kids' Stuff: St. Paul's Episcopal School Wins International Youth Website Award

Even K-8 school websites are expected to deliver the goods for media-savvy parents and students. The website for Oakland-based St. Paul's Episcopal School competed against youth websites from Planned Parenthood, HP, and the US Department of Health and Human Services, and picked up a silver medal.

Oakland, CA, May 11, 2010 --(PR.com)-- In a sign of the increasing sophistication of school websites, the St. Paul’s Episcopal School website captured a silver medal in the 2010 Summit Creative Awards, an international competition that recognizes the work of small-to-midsize designers.

The newly designed St. Paul’s site features photographs of students, videos of teachers in the classroom, student-created digital stories, news stories, a Media Gallery, sports highlights, and customized information for parents about their child’s homework and schedule.

“We live in a media-rich environment, and expectations of what a website delivers have risen, even for non-profit websites,” said St. Paul’s Communications Manager Jane Adams. “Parents, teachers, and students expect the kind of customized, multimedia information they’ve become used to on commercial sites like Amazon.”

WhippleHill Communications of Bedford, NH, designed the St. Paul’s website, which was funded by an anonymous donor. The Summit Creative Awards contest, run by Summit International Awards, drew on a panel of judges that included the president of Ogilvy 2B Interactive, a Regional Creative Director at Saatchi&Saatchi, and the creative directors and heads of ad agencies in Tokyo, Kuwait, and Dubai.

St. Paul’s Episcopal School is an independent K-8 school rooted in service learning. Students perform 7,000 hours of service every year to seniors, toddlers, developmental disabled adults, homeless families, Alzheimer’s patients and the water and birds at the Lake Merritt wildlife refuge, the oldest wildlife refuge In North America.

Here's a list of the 2010 winners:
Award: Summit Creative Award; Year: 2010; Win Level: Gold
Entry: Planned Parenthood Regina Website; Category: Youth Website
Client: Planned Parenthood Regina; Country: Canada
http://www.plannedparenthoodregina.com/

Award: Summit Creative Award; Year: 2010; Win Level: Silver
Entry: Girlshealth.gov; Category: Youth Website
Client: U.S. DHHS Office of Women; Country: USA
http://girlshealth.gov/

Award: Summit Creative Award; Year: 2010; Win Level: Silver
Entry: Website; Category: Youth Website
Client: St. Paul's Episcopal School; Country: USA
www.spes.org
Award: SCA
Year: 2010
Win Level: Bronze
Entry: Picture Yourself on Teen Vogue
Category: Youth Website
Client: HP
Country: USA

Award: SCA
Year: 2010
Win Level: Bronze
Entry: My Event Dress
Category: Youth Website
Client: Helix Group
Country: USA
http://www.myeventdress.com/

For more information, contact Jane Adams, Communications Manager, St. Paul’s Episcopal School, Oakland, CA at jadams@spes.org or 510.285.9630.

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