Brentano Says "I Do" to FashioNext at NeoCon 2010

Chicago, IL, May 13, 2010 --(PR.com)-- When the Chicago History Museum decided to follow up the success of their 2009 FashioNext competition, Brentano said "I do" to providing the fabrics for the second year. The competition asks established Chicago designers to create a garment inspired by select pieces from the Museum's acclaimed costume collection using only Brentano textiles. While last year's competition was based around the Museum's Chic Chicago exhibition, the Museum revamped the contest for 2010 to accompany I Do! Chicago Ties the Knot , a wedding-themed costume exhibition that will open on May 22nd.

Like last year, Brentano will once again be featuring the three finalist's gowns in a special exhibition at NeoCon. The NeoCon display adds seating from leading contract furniture companies Allermuir, Andreu World America, and Leland International, which creates an exhibition that celebrates the creative worlds of fabrics, fashion, and furniture by combining both traditional and imaginative application. FashioNext will be located on the first floor, in the north central lobby of the Merchandise Mart June 14th - June 16th.

Following FashioNext at NeoCon, the winning piece will be displayed in the I Do! Chicago Ties the Knot exhibition for the duration of the exhibition, and then will go on to become a permanent part of the Chicago History Museum's acclaimed costume collection.

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