Mobile Access and Social Networking Are Leading Causes of Ebook Popularity, Says Wattpad Q1 2010 Metric Report
Wattpad, the world's leading ebook community, has released its 2010 First Quarter Metrics Report. This report details the ebook consumption habits of subscribers from over 160 countries. Wattpad's report provides cutting edge research on the rapidly growing ebook industry. Wattpad’s research shows an increase in the number of users accessing ebooks from their mobile devices. The report also discusses the correlation between social networking and the popularity of ebook titles.
Toronto, Canada, May 25, 2010 --(PR.com)-- Wattpad, the world’s most popular ebook community, releases the Q1 2010 edition of its Global Ebook Metrics Report. This comprehensive report covers both desktop and mobile ebook usage of subscribers from over 160 countries.
“Reading an ebook now involves much more than just reading fiction online. Our readers are mobile and interact with writers and one another, generating communications which are critical to driving the popularity of ebook titles,” explains Allen Lau, CEO of Wattpad. “We continue to see tremendous growth in the number of readers who are accessing ebooks and participating in the ebook community through mobile devices.”
Report Highlights:
- Interactions among users positively contributed to the viral effect and popularity of stories and writers.
- English speaking users are far more likely to interact with other members of the ebook community than users of other languages.
- In addition to reading ebook content, over a third of total users have interacted at least once with other community members.
- iPhones were the most popular device to access ebooks in English speaking countries. Additionally, we saw considerable growth in the use of iPhones in both Japan and Spain.
Visit http://www.wattpad.com/metricsreport to access the full Q1 2010 report.
About Wattpad
Founded in 2006, Wattpad’s vision is to revolutionize the way we publish and read written works. Wattpad is now the world's most popular ebook community, where readers and writers discover, share and connect; delivering billions of pages from our library, one of the world's largest collections of originally-created ebooks. Wattpad provides a powerful creative outlet and social media for undiscovered and published writers to share what they have written - a romance story, fan fiction, poetry or novel - and attract millions of readers. All the written works are easily discovered on Wattpad's website (www.wattpad.com), mobile site (m.wattpad.com) or through Wattpad apps available on all mobile devices including Apple iPhone/iPad, Android, BlackBerry, Nokia, Samsung and more.
To subscribe to future reports, send us an email at contact@wattpad.com.
For more information about Wattpad, please visit: www.wattpad.com
For further press inquiries, please contact Nina Lassam nlassam@wattpad.com
“Reading an ebook now involves much more than just reading fiction online. Our readers are mobile and interact with writers and one another, generating communications which are critical to driving the popularity of ebook titles,” explains Allen Lau, CEO of Wattpad. “We continue to see tremendous growth in the number of readers who are accessing ebooks and participating in the ebook community through mobile devices.”
Report Highlights:
- Interactions among users positively contributed to the viral effect and popularity of stories and writers.
- English speaking users are far more likely to interact with other members of the ebook community than users of other languages.
- In addition to reading ebook content, over a third of total users have interacted at least once with other community members.
- iPhones were the most popular device to access ebooks in English speaking countries. Additionally, we saw considerable growth in the use of iPhones in both Japan and Spain.
Visit http://www.wattpad.com/metricsreport to access the full Q1 2010 report.
About Wattpad
Founded in 2006, Wattpad’s vision is to revolutionize the way we publish and read written works. Wattpad is now the world's most popular ebook community, where readers and writers discover, share and connect; delivering billions of pages from our library, one of the world's largest collections of originally-created ebooks. Wattpad provides a powerful creative outlet and social media for undiscovered and published writers to share what they have written - a romance story, fan fiction, poetry or novel - and attract millions of readers. All the written works are easily discovered on Wattpad's website (www.wattpad.com), mobile site (m.wattpad.com) or through Wattpad apps available on all mobile devices including Apple iPhone/iPad, Android, BlackBerry, Nokia, Samsung and more.
To subscribe to future reports, send us an email at contact@wattpad.com.
For more information about Wattpad, please visit: www.wattpad.com
For further press inquiries, please contact Nina Lassam nlassam@wattpad.com
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Wattpad
Amy Martin
+1 416 479 9694
www.wattpad.com
Amy Martin
+1 416 479 9694
www.wattpad.com
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