Startup News: Verde Lifestyles Hires Intern, Plans to Focus Product Lineup

Royal Oak, MI, June 24, 2010 --(PR.com)-- Verde Lifestyles is making a few small moves now, like hiring an intern and forming a partnership, with the hope they will turn into something big one day soon.

Brycz, a recent Michigan State University graduate, and her friend Ryan Forrest, who is about to graduate from Oakland University, started Verde Lifestyles (verde is Spanish for green) last year. The company focuses on advising people on how to live a sustainable, eco-friendly lifestyle by shrinking carbon footprints with green purchases.

The TechTown-based startup is partnering with Brand Labs to update its website and focus its brand. The Rochester-based marketing firm is also helping Verde Lifestyles focus its product line-up so it concentrates on its best seller. Verde Lifestyles sells environmentally friendly products from its website.

"We're trying to have more of a focus instead of keep on adding, keep on adding," says Danielle Brycz, the co-owner and director of sales and marketing for Verde Lifestyles.

The firm is part of TechTown's SmartStart program but run virtually from Royal Oak.

Source: Danielle Brycz, the co-owner and director of sales and marketing for Verde Lifestyles.

Writer: Jon Zemke

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