Wave Energy Drink Makes a Splash in Hampton Roads-Area Market

Hampton Roads, VA, July 01, 2010 --(PR.com)-- Just two short months ago Wave Energy Drink debuted in Hampton Roads, with distribution backing from locally-based Bay Distributors, Inc. The new energy drink has been taking the beverage world by storm and now is available throughout several Hampton Roads communities. Bay Distributors is owned and operated by Bart White and Byron Anthony, out of Seaford, VA. Bay Distributors and the Hampton Roads-area are the newest franchisee territory of Wave Energy Drink, with other sales territories located throughout the East Coast.

In just seven weeks of operation, the duo at Bay Distributors have opened over 80 new accounts in convenience stores, grocery chains, marinas, restaurants and even six 7-11 outlets. White and Anthony have their sights set on larger corporate accounts in the near future, with a particular focus on mass retail outlets. The team recently kicked off an on-premise sampling program so that consumers can try the drink right at the locales where it is sold. The accounts they’ve establish cover the towns of Yorktown, Gloucester, Deltaville, Mathews, Hampton, Newport News, Williamsburg, Toano, Poquoson and Virginia Beach.

Wave Energy Drink is created with lower caffeine content and the energy kick coming from a larger dose of B-Vitamins, making Wave a safer and healthier alternative than the competition. Wave is distributed through a mix of distributor partnerships and individual franchisees—such as Bay Distributors.

“I think we’ve made quite a ‘splash’ so far in the local market here in Hampton Roads,” said owner Bart White, a lifetime resident of Seaford. “We’ve done our level best to establish great relationships with the store owners in our territory. We have the best-tasting energy drink out there right now and the consumers that have sampled it agree. We’re a locally-based company keeping money flowing through the local economy through the sale of a superior product—and that feels pretty good right now, considering the economic factors we’re all dealing with on a daily basis,” he added.

###