Greenville EyeCare Receives Personalized Approach from The Marketing Beacon

Greenville, SC, July 10, 2010 --(PR.com)-- The Marketing Beacon, a provider of custom-designed marketing services centered on business growth, has been selected by Greenville EyeCare Associates to provide outsourced marketing services for the optometry practice. As an immediate action, a custom-designed marketing roadmap for Greenville EyeCare was developed to specify the various campaigns and programs required to draw in new patients while cultivating existing patient relationships. The marketing roadmap outlines the strategic direction and tactical elements that are purposed for increasing Greenville EyeCare’s market visibility and credibility through public relations, newsletters, special promotions, events, website updates, collateral development, advertising and other communication vehicles. The Marketing Beacon is responsible for overall implementation and ongoing management of the roadmap.

“The Marketing Beacon came in and immediately demonstrated they understood our needs and how to apply the right marketing strategy and execution for our optometry practice. The relationship we have with them is strong, personalized and exactly what we need,” stated Thomas E. Tucker, OD, of Greenville EyeCare Associates.

About The Marketing Beacon

The Marketing Beacon develops, executes and manages custom-designed marketing strategies centered on growing businesses. Application of marketing expertise and know-how is emphasized to help companies gain greater market visibility and awareness, neutralize buyer risk and develop customer trust for repeat business. This is accomplished by taking companies on a journey to marketing excellence with the goal of growing a client’s business… pure & simple. For more information on The Marketing Beacon visit TheMarketingBeacon.com.

About Greenville EyeCare Associates

Serving the Greenville and surrounding market for over 25 years, Greenville EyeCare Associates delivers comprehensive eye care services where patients are treated personally and with individual attention. Our doctors recognize that patient needs will differ and the care for each requires uncompromised services given with integrity and complete personal respect. Knowledgeable and experienced staff members ensure a comfortable and family-oriented atmosphere for thorough examinations, treatment and eye care solutions. Skilled optical experts match designer frames to satisfy the visual and lifestyle preferences of all patients. For more information, visit GreenvilleEyeCare.com.

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