Harold Zeigler Automotive Group Has Partnered with AutoTrader.com

Kalamazoo, MI, July 14, 2010 --(PR.com)-- Local Dealership Group Partners with AutoTrader.com to Improve Vehicle Trade-In Experience

The Harold Zeigler Auto Group believes every experience you have with your vehicle should be a great one; even the day you trade it in. This belief has led to the partnership with Autotrader.com to bring you the Autotrader trade-in marketplace. Harold Zeigler Auto Group is taking the hassle out of trading your vehicle and turning it into a great experience.

At many dealerships, the trade-in process can create great confusion. The Harold Zeigler Auto Group wants to encourage customers to understand the full value of their trade-in vehicle before visiting any dealership. Customers can simply click on the Autotrader logo on the Harold Zeigler of Kalamazoo, Harold Zeigler of Grandville, Harold Zeigler of Lowell or Harold Zeigler of Plainwell website and enter your zip code and vehicle information.

Customers will receive a guaranteed quote in seconds to bring to Harold Zeigler within 48 hours. In most cases, customers looking to trade-in their current vehicle can get thousands more than they are quoted online, even if they do not intend to purchase a vehicle from the Harold Zeigler Auto Group.

When it comes time to pick out your new vehicle, Harold Zeigler guarantees a great buying experience in six easy steps.

1) Listen and ask questions to determine your needs
2) Appraise your vehicle and obtain 3rd party guaranteed bid (buying center)
a. Professional appraiser will appraise and shop your vehicle
3) Show vehicle options, explain features and test drive
4) Review conveniences and differences offered at Harold Zeigler
5) Provide you with written purchase / lease, trade and financing options
6) Prep and detail your new vehicle while completing all state and bank paperwork.

For more details, log on to HaroldZeigler.com

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Contact
Harold Zeigler Automotive Group
Melissa DiMarco
239 689 4000
haroldzeigler.com
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