118local.co.uk Offers Users a Money Back Guarantee on Any Home Maintenance Arranged Through Its Website

London, United Kingdom, August 01, 2010 --(PR.com)-- 118local.co.uk is a national consumer guarantee program designed to lower the risk of hiring contractors, plumbers, mechanics and thousands of other qualified service-based businesses. If a consumer is not satisfied with the service provided by a participating 118local business, 118 local will work to resolve any issues or, if unable to resolve the issue, 118 local Ltd will reimburse the consumer up to 300 pounds of the cost of labor for the service.

118 Local Ltd Wins Preeminent Advertising Industry Award for 118local.co.uk and the 118Local. Last night 118 Local took home yet another accolade for its innovative 118Local program with a Bronze 2010 Effie Award in the Media Companies category.

118 Local Ltd and MT Advertising were recognized during the Fitroy Gala in London for their effective advertising efforts.

The Fitroy Awards honor the most significant achievements in marketing communications by recognizing any and all forms of marketing communication that contribute to a brand’s success.

“When we launched our 118Local program, we told businesses across the country that we stand shoulder-to-shoulder with them to be their champion and an engine for their growth,” said James Taylor, Sales Manager of 118 Local Ltd. “Simply stated, 118local.co.uk is working.

“For the first time in months, we are seeing increases in possession and usage in our directories, an overall increase in call counts for our clients in those markets and positive feedback from clients. Our clients are seeing the benefits of the 118Local program.

118Local is a national consumer Local program designed to lower the risk of hiring contractors, plumbers, auto body repair shops and thousands of other qualified service-based businesses. If a consumer is not satisfied with the service provided by a participating

118Local business, 118 Local will work to resolve any issues or, if unable to resolve the issue, 118 Local Ltd will reimburse the consumer up to $300 of the cost of labor for the service.*

"Working with 118 Local Ltd on its 118Local program has been like no other. We’ve been part of a brand rebirth," said Steve Ostly, Managing Partner/Chief Creative Officer at MT Advertising. "The pulse of the brand is stronger than ever, and we’re proud of the results and recognition we’ve seen since its launch.”

In addition to the Fitzroy award, 118Local program has been recognized with 2010 "Best of Show" and "Most Effective Integrated Marketing Campaign" awards from the annual Excellence in Interactive Marketing Awards.

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118 Local Limited
Jenny Richard
002073246333
http://www.118local.co.uk/
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