Innovation Direct™ Secures Licensing Agreement for Bird Feeder Accessory with Leading Manufacturer

Miami, FL, August 04, 2010 --(PR.com)-- Innovation Direct™, a Miami, Florida-based leader in intellectual property licensing for over a decade, is pleased to announce it has helped secure a licensing agreement with Iowa-based Woodlink, Ltd. for a bird feeder accessory from Innovation Direct™'s roster. The manufacturer took an initial interest in the invention after reviewing preliminary, non-confidential information about it several weeks ago. After executing a non-disclosure agreement for the invention, the company was sent access to the "Virtual Office" website that had been created for the concept, which included a digital rendition, detailed product description, and virtual reality and video presentations of its overall design and features.

Upon their review of the material contained in the Virtual Office, Woodlink's representative communicated with Innovation Direct™and emphasized the company retained a strong interest in the invention. The company opted to execute a licensing agreement proposal that had been sent to them along with the Virtual Office, and will continue to perform its due diligence on the long-term fit the invention has in their existing product lines.

As per their official website, Woodlink Ltd. has been in business for 22 years and is also the exclusive licensee for the manufacturing of birding products to the design specifications of the National Audubon Society.The company also has a national network of distributors. Woodlink was identified as a good potential licensee match for the invention as part of a targeted search that was performed on behalf of the inventor.

"We are extremely pleased to see that a company the caliber of Woodlink, which has such a significant stake in the bird feeder industry, has taken this level of interest in one of the inventions that we represent," commented Peter Doran, Innovation Direct™'s Managing Director. "We look forward to seeing what we hope will be the successful commercialization of this product."

Innovation Direct™ and the inventor will continue to be involved as warranted in the continued progress of the concept as it pertains to Woodlink, Ltd.

About Innovation Direct™: Miami, Florida-based Innovation Direct™ has been a leader in the field of new product licensing and intellectual property transfer for more than a decade.

###