Mobifusion Introduces Professional Services Division -- New Division Designed to Help Customers Maximize Revenue in Mobile Content World

Fremont, CA, August 12, 2010 --(PR.com)-- Mobifusion, a leading mobile value-added services provider and strategic partner for media companies, today announced a Professional Services Division designed to further strategic relationships and provide complete end-to-end support for media company partners, wireless operators and mobile software developers. The company hired Shivakumar Mathapathi as Vice President of the newly formed Division, based out of the Silicon Valley, California office.

“By creating a Professional Services Division, we can now combine our technical expertise with our outstanding customer relations support to help our customers maximize the return on investment in their Application delivery to smartphone users around the world,” said Pavan Mandhani, President and CEO of Mobifusion. “Mathapathi’s solid background has been focused not only in the mobile application industry and sales support, but also the overall customer experience which includes professional services. He will lead our Professional Services Division in delivering world-class customer care and a level of service that is unique in the industry.”

Prior to joining Mobifusion, Mathapathi was the President and CEO of Application Software. in San Jose. He began his career as Design Engineer at Tata Power Company (a division of $ 80 Billion Tata’s group) and rose up the ranks to top management positions. Mathapathi has also held management positions at Rolta India Limited and HCL Infosystems (formerly HCL-HP), the largest IT and telecom service provider in the world. Among his career highlights, Mathapathi was instrumental in building first Qt based multimedia and social networking applications for Nokia smart phones and was also involved in numerous J2ME Polish mobile open source projects.

Mathapathi believes in Mobifusion’s business model and in the power of building strategic relationships. “Mobifusion appeals to me because it is a private company whose top management are fully engaged in the operations and marketing and delivering of top selling Apps across the world,” said Mathapathi. “Mobifusion’s technology, quality focus and knowledgeable team have situated the company in an ideal position for continual growth. Their ability to resolve mobile OS fragmentation issues despite the ever-growing handsets market as well deliver award-winning products to its clients so quickly has enabled it to become a top player in the industry. I’m excited to be a part of this team and look forward to building the company’s Mobile App Ecosystem with publishers, sales channels and consumers and bringing mobile content to every phone family around the world.”

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