iUniverse Reader’s Choice Designation Recognizes Excellence in Quality and Sales

New York, NY, January 03, 2007 --(PR.com)-- Editorial quality is important, but so are book sales. The iUniverse Reader's Choice designation recognizes titles that display both editorial excellence and sales success. iUniverse books achieve the Reader's Choice designation after receiving the Editor's Choice designation and selling 250 copies. Of these 250 copies, 50 percent must have been sold through the retail channel (not purchased directly from iUniverse by the author).

Last week alone, four iUniverse titles surpassed this all-important milestone on the road to publishing success.

· Mom’s the Word by Elaine Kelliher (iUniverse, Inc., $16.95, 196 pages)
· You’re On! by Duane Jones (iUniverse, Inc., $14.95, 164 pages)
· Eating Soulfully and Healthfully with Diabetes by Constance Brown-Riggs (iUniverse, Inc., $17.95, 220 pages)
· The Cat and the Canvas by Deborah Mercier (iUniverse, Inc., $18.95, 308 pages)

Authors whose titles have achieved Reader’s Choice are invited to participate in monthly marketing teleseminars with an experienced book publicist, receive a bi-monthly newsletter with helpful tips on how to take marketing and sales to the next level, and are featured in a Reader’s Choice section of the iUniverse online bookstore.

To read more about Reader’s Choice and other special programs from iUniverse, please visit www.iuniverse.com.

About iUniverse
iUniverse offers a variety of publishing services to help individuals publish, market, and sell fiction, poetry, and nonfiction books. The company utilizes print-on-demand technology, and is one of the largest self-publishing companies in the United States, publishing more than 5,000 new titles each year. The iUniverse management team has extensive editorial and managerial experience with traditional publishers such as HarperCollins, Putnam, Holt and Holtzbrinck. iUniverse partners with industry leading author organizations, including the Authors Guild, the Harlem Writers Guild, and the American Society of Journalists and Authors (ASJA) to bring innovative programs to their members. Barnes & Noble, Inc. is one of the company's major investors. iUniverse has offices in New York City, Shanghai and Lincoln, Neb.  For more information, please visit www.iuniverse.com or call 1-800-AUTHORS.

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For more information contact:
Sarah Wischhof
(402) 323-7800 x279
sarah.wischhof@iuniverse.com