Craft Mobile Releases Sleep Cycle Alarm Clock for iPhone and iPod Touch

The Gentle Alarm is a reliable and easy to use sleep cycle alarm app, developed by Craft mobile and Dr. Stuerenburg, a German neurologist and medical scientist. Its patented wake up mechanism adjusts to individual needs and wakes users smoothly during their light sleep phase.

Freiburg im Breisgau, Germany, September 11, 2010 --(PR.com)-- In collaboration with German neurologist Dr. Hans Joerg Stuerenburg (M.D., Ph.D.) Craft mobile releases a novel sleep cycle alarm app.

With its reliable and smooth wake up mechanism, The Gentle Alarm introduces an individualized, natural wake up procedure, which adapts itself to the users’ particular needs within a few nights. The app is easy to use. In order to be woken up, sleepers will be guided from the deep sleep phase or dream phase into the light sleep phase by gentle sounds.

Unlike the hitherto existing sleep cycle alarm clocks The Gentle Alarm does not require additional implement such as wristband motion sensors, sound sensors or agitation sensors. Users simply set their desired wake up time. After waking up, they merely slide a finger across the screen to stop the alarm. Everything else is taken care of by the patent-registered system.

According to Dr. Stuerenburg, health benefits of the intelligent light sleep phase alarm clock arise from postive neuro-endocrinological and neuro-immunological effects as well as reduced vascular stress. Sudden, abrupt waking in the morning as with loud, conventional alarm clocks and the associated release of epinephrine, norepinephrine and cortisone from the adrenal gland could be avoided by using this novel and intelligent self adapting sleep cycle alarm clock.

The Gentle Alarm was developed for iPhone and can be downloaded from the Apple iTunes AppStore for iPhone or iPod Touch (requires iPhone OS Version 3.0 or newer).

More information is available at "gentle-alarm.com."

Press contact:
Kira Lemke (kl (at) craft.de)

Project team:
Dr. Hans Joerg Stuerenburg (M.D., Ph.D.): Specialist in Neurology and Physical Therapy is Head of the Neurological Department, Niedersachsen Medical Center (Bad Nenndorf, Germany).

Craft Mobile: Craft Mobile is an agile team specialized on the implementation of iPhone applications. Craft Mobile was initiated in 2009 and is a project of Craft AG, Freiburg, Germany (established Aug. 2000).

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Craft AG
Kira Lemke
+49 700 27238638
craft-mobile.de
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