Arizona Technology Council and Business Marketing Association to Host the 2010 Marketing Technology Summit
Corporate Marketing Leaders from Avnet, Honeywell, Kodak, Microsoft, Molex and Motorola to Discuss the Impact of Technology on Brands.
Phoenix, AZ, September 11, 2010 --(PR.com)-- Join the Business Marketing Association (BMA) Phoenix and the Arizona Technology Council on September 23, 2010, at the Phoenix Convention Center for the 2010 Marketing Technology Summit. The event was created to educate business marketing professionals on how technology products and services can help them create positive brand awareness and impact sales. The all-day event features three main sessions, a panel discussion and a networking and technology exposition – all designed to help Arizona marketers build their plans for the future. Event speakers are from leading corporations, including Avnet, Honeywell, Kodak, Microsoft, Molex and Motorola.
“The current technology-driven marketing environment has dramatically impacted how companies communicate with their customers, business partners and employees,” said Al Maag, vice chair of the Business Marketing Association, president of the Business Marketing Association’s Phoenix chapter, and chief communications officer at Avnet, Inc. “Business-to-business marketing is being reshaped by the use of tools and technologies, such as online video, search engine optimization, and social media. The 2010 Marketing Technology Summit is an opportunity for marketing professionals to not only learn about these new technologies, but also explore the future of the marketing discipline as it continues to evolve.”
Event Overview:
Date: Tuesday, September 23, 2010
Time: 8:00 a.m. – 4:30 p.m.
Location: Phoenix Convention Center
West Ballroom 301
100 N. 3rd Street
Phoenix, AZ 85004
Summit Sessions:
Session #1: Jeff Hayzlett, former CMO Kodak and author of "The Mirror Test"
Session #2 – Top B2B Marketing Product Considerations: Aaron Kahlow, Online Marketing Summit; and Application of B2B Marketing Products: Brian Chapman, director of marketing communications at Honeywell Process Solutions
Session #3 – The New Frontier of Social Media: Jamie Walker, manager of U.S. Enterprise Marketing at Microsoft
Panel Discussion – Global Marcom Leaders Discuss Technology's Impact On Brands: Al Maag, chief communications officer, Avnet; Brian Krause, vice president of marketing and communications, Molex; and Susan Martin, vice president of marketing and communications, Motorola; moderated by Gary Slack, national chairman of the Business Marketing Association
Networking/Technology Exposition:
Network with peers in business marketing and connect with more than 50 business-to-business and technology companies to learn about products and services designed to help marketers brand their businesses.
Cost to attend (all tickets include lunch):
· AZ Tech Council and BMA Members: $75
· General Admission: $100
Register online via http://www.aztechcouncil.org.
About the Arizona Technology Council
The Arizona Technology Council is a private, not-for-profit trade association founded to connect, represent and support the state's expanding technology industry. To promote economic growth and professional development in Arizona’s technology sector, the Council provides members networking opportunities, business support and access to educational forums. The Council strives to distinguish Arizona as a leader in the technology community and offer resources that are exclusive to its members. To become a member or to learn more about the Arizona Technology Council, please visit http://www.aztechcouncil.org. You are also invited to e-mail the president and his staff, Twitter @aztechcouncil, or view the Council’s Facebook, LinkedIn, or Plaxo page.
About the Business Marketing Association, Phoenix
Begun in 1922 as the National Industrial Advertising Association, today's Business Marketing Association represents a lifetime of expertise in business-to-business marketing and communications strategy and tactics. The Phoenix chapter was established in 2008. They meet every third Tuesday afternoon with workshops and programs that enhance members’ marketing knowledge and careers. To become a member or to learn more about BMA Phoenix, please visit http://www.bmaphoenix.org/. You can also follow BMA Phoenix via Twitter: https://twitter.com/bmaphoenix
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“The current technology-driven marketing environment has dramatically impacted how companies communicate with their customers, business partners and employees,” said Al Maag, vice chair of the Business Marketing Association, president of the Business Marketing Association’s Phoenix chapter, and chief communications officer at Avnet, Inc. “Business-to-business marketing is being reshaped by the use of tools and technologies, such as online video, search engine optimization, and social media. The 2010 Marketing Technology Summit is an opportunity for marketing professionals to not only learn about these new technologies, but also explore the future of the marketing discipline as it continues to evolve.”
Event Overview:
Date: Tuesday, September 23, 2010
Time: 8:00 a.m. – 4:30 p.m.
Location: Phoenix Convention Center
West Ballroom 301
100 N. 3rd Street
Phoenix, AZ 85004
Summit Sessions:
Session #1: Jeff Hayzlett, former CMO Kodak and author of "The Mirror Test"
Session #2 – Top B2B Marketing Product Considerations: Aaron Kahlow, Online Marketing Summit; and Application of B2B Marketing Products: Brian Chapman, director of marketing communications at Honeywell Process Solutions
Session #3 – The New Frontier of Social Media: Jamie Walker, manager of U.S. Enterprise Marketing at Microsoft
Panel Discussion – Global Marcom Leaders Discuss Technology's Impact On Brands: Al Maag, chief communications officer, Avnet; Brian Krause, vice president of marketing and communications, Molex; and Susan Martin, vice president of marketing and communications, Motorola; moderated by Gary Slack, national chairman of the Business Marketing Association
Networking/Technology Exposition:
Network with peers in business marketing and connect with more than 50 business-to-business and technology companies to learn about products and services designed to help marketers brand their businesses.
Cost to attend (all tickets include lunch):
· AZ Tech Council and BMA Members: $75
· General Admission: $100
Register online via http://www.aztechcouncil.org.
About the Arizona Technology Council
The Arizona Technology Council is a private, not-for-profit trade association founded to connect, represent and support the state's expanding technology industry. To promote economic growth and professional development in Arizona’s technology sector, the Council provides members networking opportunities, business support and access to educational forums. The Council strives to distinguish Arizona as a leader in the technology community and offer resources that are exclusive to its members. To become a member or to learn more about the Arizona Technology Council, please visit http://www.aztechcouncil.org. You are also invited to e-mail the president and his staff, Twitter @aztechcouncil, or view the Council’s Facebook, LinkedIn, or Plaxo page.
About the Business Marketing Association, Phoenix
Begun in 1922 as the National Industrial Advertising Association, today's Business Marketing Association represents a lifetime of expertise in business-to-business marketing and communications strategy and tactics. The Phoenix chapter was established in 2008. They meet every third Tuesday afternoon with workshops and programs that enhance members’ marketing knowledge and careers. To become a member or to learn more about BMA Phoenix, please visit http://www.bmaphoenix.org/. You can also follow BMA Phoenix via Twitter: https://twitter.com/bmaphoenix
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Contact
Arizona Technology Council
Merry Lake Merrell
602-343-8324 ext. 108
www.aztechcouncil.org
Merry Lake Merrell
602-343-8324 ext. 108
www.aztechcouncil.org
Contact
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