Candis Magazine Boasts UK’s “Cleanest” Database Thanks to Postcode Anywhere
Newhall Publications Ltd cuts call centre costs by £10,000 with data validation software.
Worcester, United Kingdom, September 23, 2010 --(PR.com)-- Rapid address-entry and bank validation software provided by Postcode Anywhere has led to Royal Mail auditors dubbing the Candis magazine call centre database “one of the cleanest they have ever come across.”
The software is used at point-of-sale and in the call centre itself to ensure customer orders go through without a hitch. Thanks to the award-winning technology, Candis magazine publishers Newhall Publications announced savings of almost £10,000 in one year.
Newhall Publications IT Director Chris Harman said: “Before using postcode validation a member of the admin team would spend a minimum of ten hours per week correcting data manually. If you equate this to paying someone £7.50 per hour at ten hours, after 52 weeks of the year it amounts to an annual saving of £3,900.
“Before using Bank Validation from Postcode Anywhere, we estimate that out of the total 60,000 subscription direct debits processed, one in 50 would be rejected. Call centre operator time would also be incurred telephoning the subscribers of the rejected bank details - and more often than not the calls were abortive, basically resulting in a lost sale.
“The admin time spent was significant as well as the cost of lost revenue calculated at two percent of 60,000 subscriptions multiplied by £35, which equals an annual saving of £4,200. The consolidation of the two services has also saved us £1,500 in licence fees, making an overall yearly saving of £9,600.
“Postcode Anywhere’s address validation and BACS verification helps to convert leads into sales. In that respect it is an invaluable point-of-sale (POS) marketing tool.
“We found Postcode Anywhere’s web service easy to integrate into third party software products and their technical support team really helpful. As a testimonial to their service we recently had a Royal Mail database audit which revealed a staggering 99.8% accuracy from over 300,000 records. We were told that it was one of the cleanest databases they had ever come across.”
Postcode Anywhere’s Managing Director Guy Mucklow said: “Correct data is the grease that keeps the cogs of any call centre working. Without it, customers cannot be dealt with efficiently, leads are lost and the process breaks down – resulting in upset callers and lasting reputation damage.
“By providing features which no other address validation company can offer, such as daily Royal Mail updates as standard, Postcode Anywhere brings the freshest data and the best service to the call centre and at point-of-sale.
“Newhall Publications is making intelligent use of these web-based technologies, and as a result can continue to offer world-class customer service while cutting down on administration costs.
“In my view it is the application of business processes such as this which mark the difference between a successful company and a truly outstanding one.”
More information on Postcode Anywhere’s address and bank account validation services can be found at http://www.postcodeanywhere.com/products.
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Media contact for Postcode Anywhere
Jim Williams – PR Executive, Postcode Anywhere
jim@postcodeanywhere.com
+44 (0) 1905 888 570
Press centre at: http://www.postcodeanywhere.com/press-centre/
Press Pack download: http://www.postcodeanywhere.com/assets/PDFs/press-pack-2010.pdf
Notes to Editors:
About Postcode Anywhere
Postcode Anywhere has been providing address services for ten years and is the fastest-growing reseller of Royal Mail’s Postcode Address File (PAF®). A multi-award-winning organisation, it has also appeared in successive Deloitte fast-growth European technology company lists. Postcode Anywhere supplies software and services which improve the day-to-day operations of over 8,000 organisations worldwide. Best known as a provider of address auto-fill and verification software, the company offers a range of data-driven services, including route planning and customer profiling. For more information about Postcode Anywhere, please visit www.postcodeanywhere.com.
Recent Awards and Recognition for Postcode Anywhere
· Red Herring Top 100 Europe - 2010
· Best Small IT Supplier of the Year - UK IT Industry Awards (finalist) – 2009
· One of Europe's fastest-growing IT firms - Deloitte Technology Fast 500 EMEA 2008/9 & 2009/10
· Dell Small Business Excellence Award (UK finalist) – 2009
· Small-Medium Sized Business of the Year (regional finalist) - National Business Awards 2009
· Orange Best Use of Technology (Midlands) - 2008 National Business Awards
· Growth Business of the Year - Chamber Awards 2008
· Small Business of the Year - Chamber Awards 2008
· Customer Service Team of the Year (finalist) - National Customer Services Awards 2008
The software is used at point-of-sale and in the call centre itself to ensure customer orders go through without a hitch. Thanks to the award-winning technology, Candis magazine publishers Newhall Publications announced savings of almost £10,000 in one year.
Newhall Publications IT Director Chris Harman said: “Before using postcode validation a member of the admin team would spend a minimum of ten hours per week correcting data manually. If you equate this to paying someone £7.50 per hour at ten hours, after 52 weeks of the year it amounts to an annual saving of £3,900.
“Before using Bank Validation from Postcode Anywhere, we estimate that out of the total 60,000 subscription direct debits processed, one in 50 would be rejected. Call centre operator time would also be incurred telephoning the subscribers of the rejected bank details - and more often than not the calls were abortive, basically resulting in a lost sale.
“The admin time spent was significant as well as the cost of lost revenue calculated at two percent of 60,000 subscriptions multiplied by £35, which equals an annual saving of £4,200. The consolidation of the two services has also saved us £1,500 in licence fees, making an overall yearly saving of £9,600.
“Postcode Anywhere’s address validation and BACS verification helps to convert leads into sales. In that respect it is an invaluable point-of-sale (POS) marketing tool.
“We found Postcode Anywhere’s web service easy to integrate into third party software products and their technical support team really helpful. As a testimonial to their service we recently had a Royal Mail database audit which revealed a staggering 99.8% accuracy from over 300,000 records. We were told that it was one of the cleanest databases they had ever come across.”
Postcode Anywhere’s Managing Director Guy Mucklow said: “Correct data is the grease that keeps the cogs of any call centre working. Without it, customers cannot be dealt with efficiently, leads are lost and the process breaks down – resulting in upset callers and lasting reputation damage.
“By providing features which no other address validation company can offer, such as daily Royal Mail updates as standard, Postcode Anywhere brings the freshest data and the best service to the call centre and at point-of-sale.
“Newhall Publications is making intelligent use of these web-based technologies, and as a result can continue to offer world-class customer service while cutting down on administration costs.
“In my view it is the application of business processes such as this which mark the difference between a successful company and a truly outstanding one.”
More information on Postcode Anywhere’s address and bank account validation services can be found at http://www.postcodeanywhere.com/products.
###
Media contact for Postcode Anywhere
Jim Williams – PR Executive, Postcode Anywhere
jim@postcodeanywhere.com
+44 (0) 1905 888 570
Press centre at: http://www.postcodeanywhere.com/press-centre/
Press Pack download: http://www.postcodeanywhere.com/assets/PDFs/press-pack-2010.pdf
Notes to Editors:
About Postcode Anywhere
Postcode Anywhere has been providing address services for ten years and is the fastest-growing reseller of Royal Mail’s Postcode Address File (PAF®). A multi-award-winning organisation, it has also appeared in successive Deloitte fast-growth European technology company lists. Postcode Anywhere supplies software and services which improve the day-to-day operations of over 8,000 organisations worldwide. Best known as a provider of address auto-fill and verification software, the company offers a range of data-driven services, including route planning and customer profiling. For more information about Postcode Anywhere, please visit www.postcodeanywhere.com.
Recent Awards and Recognition for Postcode Anywhere
· Red Herring Top 100 Europe - 2010
· Best Small IT Supplier of the Year - UK IT Industry Awards (finalist) – 2009
· One of Europe's fastest-growing IT firms - Deloitte Technology Fast 500 EMEA 2008/9 & 2009/10
· Dell Small Business Excellence Award (UK finalist) – 2009
· Small-Medium Sized Business of the Year (regional finalist) - National Business Awards 2009
· Orange Best Use of Technology (Midlands) - 2008 National Business Awards
· Growth Business of the Year - Chamber Awards 2008
· Small Business of the Year - Chamber Awards 2008
· Customer Service Team of the Year (finalist) - National Customer Services Awards 2008
Contact
Postcode Anywhere
Jim Williams
+44 (0)1905 888 550
www.postcodeanywhere.co.uk/
Jim Williams
+44 (0)1905 888 550
www.postcodeanywhere.co.uk/
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