China Trade Magazine Debuts
New Publication Will Profile Success Stories of Small as Well as Large Western Companies Operating in China
Miami, FL, January 11, 2007 --(PR.com)-- The founders of Latin Trade Magazine and Latin CEO today announced the January, 2007 launch of China Trade magazine, the first mainstream publication exclusively dedicated to the world of trade and investment between U.S. companies and the People’s Republic of China. Western businesses with an interest in the Chinese marketplace can now look to one source for all the crucial information they need to know about this burgeoning marketplace. Presented with stunning photography, graphics and text, the glossy publication will bring Chinese commerce and culture to life and provide a balanced approach to conducting business in this intriguing country.
China Trade will also showcase the successes of small-to-medium-sized enterprises (SMEs) in China as well as the major multinationals. As the largest growing segment of American business, SMEs are rapidly making China a top priority target for sourcing and selling. While Fortune 1000 companies have been operating in China for more than 20 years, the current wave in Sino-American business involves tens of thousands of mid-size companies entering the Chinese marketplace. A must-read for Western SMEs, China Trade will tell the story of how these organizations are successfully navigating the dynamic and often intimidating landscape of the vast Chinese marketplace.
“China Trade is an indispensable tool to help SMEs and larger U.S. companies access this growing economy,” said J.P. Faber, editor-in-chief, China Trade. “Opportunities within China are exceptional not just for the major players, but for small and medium sized businesses as well. And for all US companies, China is no longer just an export market – its rapidly expanding middle class has a growing appetite for Western products.”
The new magazine will also report on the latest regulatory, political and legal issues. “The goal of China Trade is to arm Western companies with all the information necessary to succeed in China,” said Faber.
China Trade will go beyond the usual offerings of dry business magazines to discuss Chinese art, executive dining and entertainment, travel options, and various aspects of Chinese society. It will provide in-depth information about specific Chinese cities that are up-and-coming business centers, from Cheng Du to Wuhan, and enlighten its readers about regional Chinese culture and ethnicities.
China Trade will also address current misunderstandings and misperceptions surrounding U.S./China relations, explaining why such factors as the trade imbalance, Chinese holdings in U.S. foreign reserves, and the west-to-east transfer of wealth actually benefit the American economy.
“The reforms taking place in the Chinese marketplace are incredible,” said Faber. “As China conforms to international standards and continues on the path of expanding economic freedom it becomes an increasingly attractive opportunity for U.S. Companies and investments.”
Blending an insider view of leadership trends, business execution, financial news and economic policy, China Trade is the definitive read for anyone interested in doing business in the world’s biggest market. Each month, China Trade will:
• Track all the key industries relating to China, providing insight into the ideas and innovations of the marketplace.
• Demonstrate how such trailblazers as Wal-Mart, General Motors and KFC have successfully entered the Chinese marketplace – and how smaller companies are following suit.
• Monitor the important economic indicators about China and its relationship to the world economy, including the latest activities of Chinese equities.
Loaded with engaging photos and stimulating writing, the inaugural issue of China Trade will be available in January, 2007. With an initial circulation of 88,000, the magazine will reach over 50,000 corporations throughout the US, Canada and Europe and will be found in over 2,000 offices of US/Western companies in the PRC and Hong Kong – as well as on the newsstands of key trading cities.
For more information, please contact: B. Perkins bperkins@chinatrademag.com
786 472 9088
###
China Trade will also showcase the successes of small-to-medium-sized enterprises (SMEs) in China as well as the major multinationals. As the largest growing segment of American business, SMEs are rapidly making China a top priority target for sourcing and selling. While Fortune 1000 companies have been operating in China for more than 20 years, the current wave in Sino-American business involves tens of thousands of mid-size companies entering the Chinese marketplace. A must-read for Western SMEs, China Trade will tell the story of how these organizations are successfully navigating the dynamic and often intimidating landscape of the vast Chinese marketplace.
“China Trade is an indispensable tool to help SMEs and larger U.S. companies access this growing economy,” said J.P. Faber, editor-in-chief, China Trade. “Opportunities within China are exceptional not just for the major players, but for small and medium sized businesses as well. And for all US companies, China is no longer just an export market – its rapidly expanding middle class has a growing appetite for Western products.”
The new magazine will also report on the latest regulatory, political and legal issues. “The goal of China Trade is to arm Western companies with all the information necessary to succeed in China,” said Faber.
China Trade will go beyond the usual offerings of dry business magazines to discuss Chinese art, executive dining and entertainment, travel options, and various aspects of Chinese society. It will provide in-depth information about specific Chinese cities that are up-and-coming business centers, from Cheng Du to Wuhan, and enlighten its readers about regional Chinese culture and ethnicities.
China Trade will also address current misunderstandings and misperceptions surrounding U.S./China relations, explaining why such factors as the trade imbalance, Chinese holdings in U.S. foreign reserves, and the west-to-east transfer of wealth actually benefit the American economy.
“The reforms taking place in the Chinese marketplace are incredible,” said Faber. “As China conforms to international standards and continues on the path of expanding economic freedom it becomes an increasingly attractive opportunity for U.S. Companies and investments.”
Blending an insider view of leadership trends, business execution, financial news and economic policy, China Trade is the definitive read for anyone interested in doing business in the world’s biggest market. Each month, China Trade will:
• Track all the key industries relating to China, providing insight into the ideas and innovations of the marketplace.
• Demonstrate how such trailblazers as Wal-Mart, General Motors and KFC have successfully entered the Chinese marketplace – and how smaller companies are following suit.
• Monitor the important economic indicators about China and its relationship to the world economy, including the latest activities of Chinese equities.
Loaded with engaging photos and stimulating writing, the inaugural issue of China Trade will be available in January, 2007. With an initial circulation of 88,000, the magazine will reach over 50,000 corporations throughout the US, Canada and Europe and will be found in over 2,000 offices of US/Western companies in the PRC and Hong Kong – as well as on the newsstands of key trading cities.
For more information, please contact: B. Perkins bperkins@chinatrademag.com
786 472 9088
###
Contact
China Trade magazine
B. Perkins
786-472-9088
chinatrademag.com
B. Perkins
786-472-9088
chinatrademag.com
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