Amtrak California on Board as Transportation Sponsor for Bike the Coast - Taste the Coast

Oceanside, CA, October 07, 2010 --(PR.com)-- Bike the Coast - Taste the Coast is pleased to confirm Amtrak California as official transportation sponsor for the unique cycling event and food/entertainment festival set for Saturday, Nov. 6.

The inaugural Bike the Coast – Taste the Coast event, beginning and ending at the Oceanside Pier, offers cyclists of all abilities the choice of four unique courses along the San Luis Rey Bike Trail and the beaches of Oceanside, Carlsbad, Encinitas, Solana Beach and Del Mar. In addition, Bike the Coast – Taste the Coast will feature a comprehensive expo, comprising exhibitor booths, live music area, beer garden, finish line photographs, bike valet and “Taste the Coast” food booths.

“We’re thrilled to have Amtrak California jump on board as our official transportation sponsor,” said event organizer Jim Curl. “We all know that the train is a wonderful mode of transportation and how easy Amtrak California makes it for cycling enthusiasts to transport their bikes. The Free Companion Fare Coupon is a great offer for all our riders.”

Each Bike the Coast – Taste the Coast rider will receive an Amtrak Free Companion Fare Coupon at registration. The Free Companion Fare Coupon allows a companion to ride Free on the Pacific Surfliner®, San Joaquin® or Capitol Corridor® when accompanied by a full fare adult ticket. The offer is good through June 15, 2011. Certain restrictions and blackout dates apply.

"This is the ideal type of sponsorship event to further Amtrak's Green initiative," said Brian Hart, Director, Field Marketing West, Amtrak.

Bike the Coast -- Taste the Coast, produced by Event Media, Inc., has partnerships with the Oceanside Bicycle Committee, Main Street Oceanside and the Oceanside Chamber of Commerce. These groups, along with the Oceanside Visitors Bureau, are bringing together the cycling and business communities in Oceanside to promote bicycling and offer a fun day at the Oceanside Pier.

About Amtrak California
Amtrak California, a partnership between Caltrans and Amtrak, provides stress-free train service to more than 175 destinations throughout the state of California when combined with thruway bus services. Its routes are among the country’s most popular, serving approximately 4.3 million passengers annually. For additional route information please visit AmtrakCalifornia.com

About Bike the Coast – Taste the Coast
Bike the Coast – Taste the Coast is a choice of 7, 15, 25 or 50-mile bicycle ride starting and finishing with food, fun and music at the Oceanside Pier on Saturday, Nov. 6. The cycling courses include the San Luis Rey Bike Trail and San Diego’s North County beaches of Oceanside, Carlsbad, Encinitas, Solana Beach and Del Mar. Proceeds from the ride support the San Diego County Bicycle Coalition -- www.sdcbc.org -- a 501(c)3 non-profit organization dedicated to making bicycling better in greater San Diego and the Oceanside Parks and Recreation Foundation (OPARC). For more information on Bike the Coast – Taste the Coast, including registration visit: www.bike-the-coast.com or call us at 760-632-6843. For sponsorship opportunities, contact Michael Esposito at Michael@bike-the-coast.com or (858) 752-3871.

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