New Book Sheds Light on Little-Known Niche Corporate Cost-Cutting Financial Service

Evergreen, CO, October 08, 2010 --(PR.com)-- A new book written by Corporate Trade firm Evergreen-Partners uncovers the inner workings of an important corporate financial service typically shrouded in confusion and mystery.

The industry known as corporate trade, or corporate barter, has existed for decades, yet it continues to perplex many at the highest levels of corporate America. For those corporations who engage corporate trade firms, they are able to sell their excess inventories at values far above what the cash market will bear, surplus real estate at above asking price and reduce their cash outlay for advertising, freight, printing and a host of other goods and services.

In their new book entitled, “The 9 Insider Secrets to Winning at Corporate Trade,” Evergreen-Partners identify aspects of the financial transaction from the perspective of the corporate trading professional. “Through the years,” says Gordon Zellner, Managing Partner, “we’ve seen too many companies engage corporate trade in order to cut costs, only to discover that their ROI wasn’t what they had anticipated due to their lack of knowledge about the transaction and the proper way to develop and promote their trading relationship. We see this book as the means for the business community to gain a clear understanding of Corporate Trade and how best to take full advantage of it, regardless of their trading partner.”

Written in a practical and straightforward manner for quick reading, all 9 “secrets” are given to the reader on page one with reference to their fuller explanation further in the book. Subjects covered include how to properly measure the transaction ROI, insight into the corporate trader mentality, avoiding roadblocks from corporate politics, and reference to the approved accounting guidelines for Corporate Trade.

You can find the book sold at Lulu.com or the eBook version at www.evergreen-partners.com.

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