Elk Accessories' Website Gets a New-Season Look Through Lava Web Creations

Melbourne, Australia, October 14, 2010 --(PR.com)-- Elk Accessories found a kindred spirit in Lava Web Creations, and the union of two unique and very artistic teams has created one of the most visually stunning new websites of the year. Like Elk's boutique, Lava Web Creations Melbourne web design agency also focuses on impeccable quality and artistry in their work. Lava recently launched the Elk Accessories site, which Lava says represents a flagship piece in their folio.

Lava Web Creations recently launched a new website for niche, upscale Melbourne fashion design house Elk Accessories. The fusion of two design teams with similar ideals has created one of the most visually striking websites of the year.

The new Elk Accessories website had to meet several changing needs for the boutique:
· Include Wish Lists and Gift Certificate facilities, which were in demand by customers
· Create a site that was both systematised and scalable, allowing for both the current size of the business and future growth
· Reflect the size and complexity of the current range
· Include a B2B login and order placement facility for Elk sales reps, allowing interaction via iPhone, iPad or laptop
· Include a new online warehousing and live stock management system
· Integrate this system with MYOB

The match in artistic and business philosophies was evident and very satisfying for Stuart Gonsal, the managing director of Lava's Melbourne web design team. "Everyone at Lava loves working with the Elk branding. It’s very simple and stylish, and Marnie always has a great eye for detail, and concept. Her ideas flow through everything Elk does ... We enjoyed reflecting quite an extensive site, balanced with a nice clean style."

The founders of Elk Accessories took a hands-on approach with their Melbourne website design through Lava. Marnie Goding, overseer of Elk's visual direction, collaborating closely with Lava on the visual aesthetic of the site, while partner Adam Koniaris identifying an online stock management provider and matching the Elk catalogue with that.

Stuart Gonsal, managing director of Lava Web Creations, mentioned that like the accessory range, the website will also change seasonally, from "a moody, gray and chic version for winter, and bright (with a dash of lemon) for summer ... We have set the site up so it can easily be re-skinned, to reflect each season."

Elk Accessories' fresh, curiously unconventional and nature-inspired jewellery, clothing, shoes and home decor are now consistently featured in magazines like Marie Claire, Madison, House and Garden, Who Weekly, FHM and Elle.

About Lava Web Creations:

With a dazzling array of creative and programming talent, Lava can bring any web and multimedia project to fruition.

Lava is a true multidiscipline agency, with an outstanding track record in creating custom digital solutions to suit all audiences. To achieve this, our skills include design, branding, photography, multimedia and programming.

There is nothing online that Lava cannot offer. We pride ourselves on our project management skills in bringing to fruition all that you want from your customised website design.

Lava can also provide creative digital such as mobile phone content, social networking, 3D videos and animations, flash sites and online games to tailor a creative website design to suit your needs exactly.

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