B & G Organics Partners with Akel Ventures to Build Brand Awareness

Jacksonville, FL, October 19, 2010 --(PR.com)-- B and G Organics, a company built on a commitment to provide personal care products that leave little trace on the environment, announced that it has acquired Akel Ventures to help take its eco-friendly philosophy global by bringing attention to its natural products lines like Ecolosophy.

B and G Organics produces a line of natural personal care products like 100 percent natural lip balm, insect repellant, and cuticle cream. Their Ecolosophy line of organics embodies the company’s philosophy with products like oatmeal and chamomile soaps that won’t harm the environment.

Founded Frank Baldwin, B and G Organics operates under the philosophy Be Green, Be Global, Be Genuine; concepts that Baldwin has lived by since his youth. Growing up in a neighborhood fronted by a 50-acre swamp and forest provided Baldwin and his childhood friends with lots of opportunities to explore their natural surroundings, and develop an appreciation for nature and even a sense of protection.

Even as kids, Baldwin would camp and make eco-friendly choices like being conscientious of what soaps he’d use so as not to contaminate rivers and streams, or participating in no-trace camping. He’s lived that philosophy to this day.

“Akel Ventures shares our goal of a greener environment and because of that is in the best position to understand and take that message to new audiences,” Baldwin said.

After years of working in the personal care products industry, Baldwin founded B and G Organics as a way to fuse his industry skills with his eco-friendly philosophy. To further that goal Baldwin brought on childhood friend Thomas Rose who also has worked in the industry and shares Baldwin’s eco-conscious mission. Baldwin hopes to make great strides in presenting products that leave little trace on the environment by incorporating organic ingredients in their formulas and using minimal packaging.

“The products we create now are what we would have used during those days of camping and spending time outdoors. It’s wonderful that we’ve been able to create these products that won’t harm our environment, so it’s even more important that everyone knows our products exist. Akel Ventures will be an integral part of getting the brand out there,” Rose said.

Akel Ventures, specializes in bringing consumer-focused revenue acceleration strategy to companies like B and G Organics. Owner Carolyn Akel said the company’s values are in line with her own.

“I love that B and G Organics has this green philosophy. It’s something I believe in strongly and that makes it easy to stand behind B and G Organics in taking their brand to a wider audience,” Akel said.

To learn more about B and G Organics visit www.BandGOrganics.com

About B and G Organics
B and G Organics is committed to producing all natural, all organic personal care products, like those found in its Ecolosophy product line. Founded by childhood friends Frank Baldwin and Thomas Rose, B and G Organics strives to make a big mark in the organic personal care products industry by leaving little in way of a carbon footprint.

Akel Ventures Summary:
Akel Ventures partners with CEOs and decision makers to elevate consumer brands to the top of the marketplace. Akel Ventures connects consumer brand manufactures or service companies with consumers and retailers to accelerate their growth and maximize their success. Trend watchers and cool hunters, Akel Ventures are strategists, brand managers and retail specialists that help their clients by building a dedicated following for their products. Led by founder Carolyn Akel, who brings twenty years of experience to the company, Akel Ventures is a proven performer in the marketplace. First and foremost they are dedicated to the success of their clients that are at the forefront of emerging trends in the fashion, health & beauty, gift, green/eco, home, sport and luxury industries.

###