Minnesota Companies Launch Employee-Centric Web Portal Focused on Sustainability

Educational Content Combines with Social Media to Offer Organizations an Innovative Platform for Increasing Environmental Awareness and Action

Minneapolis, MN, October 19, 2010 --(PR.com)-- Today Minneapolis-based companies Paydirt and areyoufrank.com launched “EcoHive” – an employee-based Web portal offering that inspires education and action focused around a company’s sustainability and broader business goals. EcoHive’s enterprise-facing portal engages employees in their organization’s sustainability vision and strategies, allowing them to learn, collaborate and innovate.

EcoHive’s educational content features digestible, 5- to 10-minute training modules that illustrate how environmental sustainability can help save money, improve efficiency, and drive business growth. Each module includes quiz questions and exercises to test the employee’s proficiency in the concepts presented.

EcoHive is also designed to foster conversation and collaboration among co-workers. From an idea board, to an internal blog, to an eco-friends page, EcoHive offers a multitude of fun and interactive options for employees to connect, share and commit to new habits. Depending on the company’s needs, the portal can be created under the EcoHive brand or re-branded to align with the organization’s initiatives and culture; the portal then can be built either within a company firewall or in the cloud.

“The portal was developed in response to several sustainability trends that we’ve been tracking in our industry and with our clients. We’ve seen many organizations struggle with how to educate and engage employees outside of their core Green Team,” said Jill Kolling, founder and principal at Paydirt. “We see great potential for EcoHive to help take sustainability to the next level at socially responsible companies across the country.”

“EcoHive is a timely mash-up of corporate sustainability imperatives and collaborative social-networking tools,” says John Nielson, co-founder of areyoufrank.com. “It inspires employees to have conversations, build community and creatively collaborate on their company’s sustainability program – across titles, functions and locations. EcoHive is a powerful way to capitalize on a company’s collective intelligence.”

More information about the portal is available at www.ecohive.com.

###
Contact
Paydirt, LLC
Eliza Clark
612-385-3710
www.thinkpaydirt.com
ContactContact
Categories