SeeMore Introduces New mSeries Putters

Franklin, TN, January 19, 2007 --(PR.com)-- The SeeMore Putter Company, whose putters’ performance has become legendary with the world’s best players, introduces its new mSeries. The new putter series combines the beauty, precision, accuracy, and feel of 100% milled heads with the proprietary and proven alignment benefits of SeeMore RifleScope Technology (RST).

The mSeries, the first new products under SeeMore’s new leadership team, includes three distinctive, finely crafted models to appeal to different player’s putting preferences and styles:

• The m1 is a classic heel/toe blade with center shaft
• The m2 is a classic heel/toe blade with heel shaft
• The m3 is a classic mallet with center shaft

SeeMore’s patented RST, known by a visible gun sight on the topline, allows the golfer to set up the putter perfectly each and every time in relation to the intended target line. This is accomplished by lining up the black bottom portion of the shaft between two white lines and covering a signature red dot on the heel of the top line. The process is like locking radar onto a target. The two parallel white sight lines frame the shaft and serve as an indicator that the golfer is in perfect position to make a consistent and reliable stroke.

Golf’s Next Frontier 

The mSeries putters feature a 100% milled 303 platinum stainless steel body and jewellike face accounting for 95% of the mass of the putter. The mSeries putters also include a small precision milled 6061 lightweight aluminum back cavity insert, which allows for higher MOI and an expanded sweet spot. The milled back cavity insert also interacts with the milled stainless steel body to enhance feedback and create a solid, crisp, silky distinctive feel.

Headweight is 345 grams on the m1 and m2 and 350 grams on the m3. Standard loft is 3.5 degrees. Standard lie angle is 70 degrees. Standard grip is a Golf Pride classic.

“SeeMore owns the most important precision game improvement technology in putting. We will optimize the power of our patents and brand name with this exciting new line of 100% milled putters,” says Jim Grundberg, Managing Partner for SeeMore. “The next frontier of game improvement in golf will take place on the greens, and SeeMore technology will lead the way.”

Extraordinary Putting Records 

SeeMore putters have set some of the most impressive records in golf. Players using SeeMore putters over the past seven years have established some extraordinary putting records:

• Payne Stewart won the US Open in 1999 with a record-setting putting performance and also won the overall putting title for fewest putts per round over the entire 1999 season.

• Zach Johnson set the all-time Nationwide Tour putting record of 1.699 putts per GIR over an entire season using a SeeMore putter, finishing first in putting, wins and on the overall money list. He is one of only two players ever on any tour to finish a season under 1.7 putts per GIR.

• Vaughn Taylor finished as the #1 putter on top 50 money list of the PGA tour in 2006 with an average of 1.725 putts per GIR.

• Johnson and Taylor, who use SeeMore putters, were the two youngest players to qualify
for the 2006 Ryder Cup.

The mSeries SeeMore putters with RST also perfectly promote and enhance the popular pendulum-style (inside to square to inside) putting stroke favored by many of the best players in the world. In this stroke, the golfer places his hands and the putter head directly below his eyes at set up and turns his shoulders, holding a triangle through the stroke.

Deadly Precise; Continuous Feedback 

“SeeMore’s RST is the original and authentic alignment system that is about precision and the ability to correct a bad stroke. The precision part of our patent and most powerful is the two white lines which frame the black bottom portion of the shaft,” says Grundberg. “The white lines serve as the part of RST which allows the player to set up the same each and every time, and to perfectly groove a pendulum stroke. The red dot is simply damage control. When the putter is badly out of line, the red dot is an alarm. It is important as well, but it is not the part of the patent that allows the golfer to become deadly accurate.”

“Golfers of all skill levels can improve their performance on the greens by using this deadly precise putter which provides a continuous feedback system to monitor progress,” says Grundberg. “The stroke follows a perfect arc backward and forward where the putter releases perfectly as the putter squares to the target line and on a slight upstroke, promoting a consistently perfect roll. The SeeMore RST helps the golfer stay on the perfect path throughout the stroke.”

The mSeries putters also provide valuable feedback during practice sessions that enables a golfer to establish his own system for continuous improvement. This is accomplished when the golfer steps away from a putt and takes a practice stroke. In a perfect pendulum stroke, the red dot will be covered at all times and the shaft will be lined up between the two white lines.

SeeMore will begin distributing its new mSeries putters in February through selected fine golf shops where local PGA professionals will be trained to teach and promote the SeeMore putting system and authorized to sell SeeMore putters.

All models are available in left hand. The m1 also will be available in a belly model. Custom grip and lie options are available. All mSeries putters are made in the USA at SeeMore’s Franklin TN facility. The putters will have a suggested retail price of $325.

Best Kept Secret in Golf 

Jim Grundberg and his partner Jason Pouliot were instrumental in the development, marketing and sales of the successful and revolutionary Odyssey and Never Compromise putter lines, growing Odyssey from a market share under 5% to over 40% before handing off the brand to Callaway in late 1999. Andre Shmoldas, who designed putters for Never Compromise, designed the mSeries.

“Golf is ready for a new putter company that is independent in thought and passionate about bringing together the benefits of handcrafted product design, precision manufacturing, and the alignment technology behind the best kept secret in golf,” says Grundberg.

SeeMore will be at booth 2586 and at the industry demo day on January 24 at the Orange County National Golf Center and Lodge in Winter Garden, Fla.

The SeeMore Putter Company is headquartered in Franklin, TN and has a newly redesigned website at www.seemore.com.
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