2010 eHealthcare Leadership Award Winner
CKR Interactive takes gold for their “Best Employee Recruitment” Website
Campbell, CA, December 08, 2010 --(PR.com)-- It is awards season, and yet again global recruitment marketing agency CKR Interactive (http://www.ckrinteractive.com), brings home another one. CKR was honored at the 2010 eHealthcare Leadership Awards for their exceptional work for Banner Health.
The eHealthcare Leadership Awards (http://www.strategichealthcare.com/awards/index.php) is a leading awards program that exclusively recognizes the very best web sites of healthcare organizations (both large and small), online health companies, pharmaceutical/medical equipment firms, suppliers, and business improvement initiatives. The awards presented highlight the Internet's role in achieving an organization's business objectives and recognize the hard work that has gone into creating outstanding health website.
For the eHealthcare awards, judges looked at how sites compared with others in their organization’s classification. They also reviewed sites based on a proprietary multi-point standard of Internet excellence. The best overall Internet site category, for example, had to pass muster on more than 40 factors.
CKR Interactive exceeded the rigorous evaluation and won the Gold eHealthcare Leadership award for “Best Employee Recruitment” for Banner Health’s rural recruitment site (www.jobs.bannerhealth.com/smalltownliving).
Director of Healthcare at CKR Interactive, Amiksha Patel says, “Banner Health’s rural campaign was created because Banner’s Western Region which was having major difficulty filling hard-to-fill positions in all of their rural locations. They did not have a specific website to focus on these rural locations and give them their own identity to brand them as choice places to live and work for prospect candidates, so CKR created this website for Banner Health to supplement that need.”
“We are excited for CKR and Banner Health to win a gold award as we put in a lot of thought, research and time in creating this site and were very pleased with the final outcome as we did drive a lot of traffic to the site from our advertising campaigns and provided Banner Health with a lot of new leads from the site,” she explains.
“The extensive debate on healthcare reform, combined with the need for increased efficiency in a challenging economy, has spurred digital media innovation,” says Mark Gothberg, eHealthcare Leadership Awards chairman. “A substantial number of organizations have made major improvements in their websites to better serve current and future customers. Organizations are also embracing social networking, including blogs, Facebook, and Twitter, to reach consumers in new ways and generate concrete business. Mobile communications is also being pursued by a number of market leaders.”
Gothberg also notes that improvements in Web sites were largely focused on enhancing visual interest, improving navigation and strongly highlighting key service lines. Use of rich media, such as video, audio and medical animations is now widespread.
For more information on CKR Interactive’s award winning work or to see what CKR can do for your company, please visit: http://www.ckrinteractive.com
or contact:
Skye Callan
Interactive Marketing Director
CKR Interactive
(408) 517-1400
About CKR Interactive
Founded in 2001, CKR Interactive is a global recruitment marketing agency delivering comprehensive services to today’s employers. Focusing on interactive solutions, the firm’s areas of expertise also include research and planning, creative development and marketing communications. Offices are based throughout California, Arizona, Texas, New York, Ohio and Florida, and The OneAgent partnerships (http://www.oneagentglobal.com) ReAgent, Pinxit Blue and ThirtyThree in the United Kingdom, Australia, China and India. The award-winning firm’s growing list of clients represents a range of industries, from healthcare/biopharm and high tech to government and hospitality/food service.
###
The eHealthcare Leadership Awards (http://www.strategichealthcare.com/awards/index.php) is a leading awards program that exclusively recognizes the very best web sites of healthcare organizations (both large and small), online health companies, pharmaceutical/medical equipment firms, suppliers, and business improvement initiatives. The awards presented highlight the Internet's role in achieving an organization's business objectives and recognize the hard work that has gone into creating outstanding health website.
For the eHealthcare awards, judges looked at how sites compared with others in their organization’s classification. They also reviewed sites based on a proprietary multi-point standard of Internet excellence. The best overall Internet site category, for example, had to pass muster on more than 40 factors.
CKR Interactive exceeded the rigorous evaluation and won the Gold eHealthcare Leadership award for “Best Employee Recruitment” for Banner Health’s rural recruitment site (www.jobs.bannerhealth.com/smalltownliving).
Director of Healthcare at CKR Interactive, Amiksha Patel says, “Banner Health’s rural campaign was created because Banner’s Western Region which was having major difficulty filling hard-to-fill positions in all of their rural locations. They did not have a specific website to focus on these rural locations and give them their own identity to brand them as choice places to live and work for prospect candidates, so CKR created this website for Banner Health to supplement that need.”
“We are excited for CKR and Banner Health to win a gold award as we put in a lot of thought, research and time in creating this site and were very pleased with the final outcome as we did drive a lot of traffic to the site from our advertising campaigns and provided Banner Health with a lot of new leads from the site,” she explains.
“The extensive debate on healthcare reform, combined with the need for increased efficiency in a challenging economy, has spurred digital media innovation,” says Mark Gothberg, eHealthcare Leadership Awards chairman. “A substantial number of organizations have made major improvements in their websites to better serve current and future customers. Organizations are also embracing social networking, including blogs, Facebook, and Twitter, to reach consumers in new ways and generate concrete business. Mobile communications is also being pursued by a number of market leaders.”
Gothberg also notes that improvements in Web sites were largely focused on enhancing visual interest, improving navigation and strongly highlighting key service lines. Use of rich media, such as video, audio and medical animations is now widespread.
For more information on CKR Interactive’s award winning work or to see what CKR can do for your company, please visit: http://www.ckrinteractive.com
or contact:
Skye Callan
Interactive Marketing Director
CKR Interactive
(408) 517-1400
About CKR Interactive
Founded in 2001, CKR Interactive is a global recruitment marketing agency delivering comprehensive services to today’s employers. Focusing on interactive solutions, the firm’s areas of expertise also include research and planning, creative development and marketing communications. Offices are based throughout California, Arizona, Texas, New York, Ohio and Florida, and The OneAgent partnerships (http://www.oneagentglobal.com) ReAgent, Pinxit Blue and ThirtyThree in the United Kingdom, Australia, China and India. The award-winning firm’s growing list of clients represents a range of industries, from healthcare/biopharm and high tech to government and hospitality/food service.
###
Contact
CKR Interactive, Inc.
Skye Callan
408-517-1400
http://www.ckrinteractive.com
Skye Callan
408-517-1400
http://www.ckrinteractive.com
Contact
Categories